# Experiential Gift Registries Nabu is a Gift Registry Platform to Give Kids Memorable Experiences By Laura McQuarrie | Published 2023-05-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/gift-registry-platform References: [giftnabu](https://giftnabu.com/faqs) & [prnewswire](https://www.prnewswire.com/news-releases/nabu-launches-the-worlds-first-group-gift-registry-platform-to-give-kids-memorable-experiences-while-providing-an-alternative-to-physical-gifts-301822128.html)  Families often find themselves inundated with an overwhelming abundance of gifts for their children, prompting them to ask gift-givers to prioritize experience-based presents, fostering cherished memories over material possessions—and Nabu is a [group gift registry platform](https://www.trendhunter.com/trends/wannagift) that helps with just that. As Nabu outlined in a press release, "Over 92% of millennial parents surveyed prefer non-physical gifts in a movement towards sustainability, anti-materialism, and conscious parenting." Parents and gift-givers who want to support learning, engagement and connection are turning to [experiential gifts for kids](https://www.trendhunter.com/trends/corporate-gift-boxes), such as summer camps, travel, sports and music or language lessons. On this gift registry platform, there are a myriad of options to support everyone's budget. Later in 2023, Nabu plans to upgrade its platform with AI features like smart suggestions and [built-in video messaging capabilities](https://www.trendhunter.com/trends/folksee). ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 31% | Activity: 40% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What Makes This Trend Stand Out - **Experiential Gift Registries:** The trend of experiential gift registries is on the rise, as over 92% of millennial parents surveyed prefer non-physical gifts in a movement towards sustainability, anti-materialism, and conscious parenting. - **Sustainable Gifting:** Sustainable gifting is becoming more popular as consumers prioritize experiences and conscious consumption over material possessions, creating opportunities for eco-friendly and socially responsible businesses. - **AI-powered Gift Recommendations:** AI-powered gift recommendation features allow for better personalization and convenience in gift-giving, and provide opportunities for companies to innovate by integrating AI in their platforms. ### Sectors Adopting This - **Online Gift Registries:** Online gift registry platforms like Nabu offer a convenient and efficient way for gift-givers to contribute to memorably experiential gifts. - **Travel and Tourism:** Experiential gift-giving focused on travel and tourism presents opportunities for businesses in the industry to offer unique and personalized experiences that cater to families and children. - **AI Technology:** The integration of AI in gift-giving platforms like Nabu and other industries that offer personalized recommendations or experiences have potential to innovate and disrupt the gifting market. ## Related on Trend Hunter - [Experiential Wedding Registry Gifts](https://www.trendhunter.com/trends/tinggly-and-the-knot.md) - [Digital Gift Registries](https://www.trendhunter.com/trends/gift-registries.md) - [Drink Gift Registries](https://www.trendhunter.com/trends/drizly-gift-registry.md) - [Digital Experience Gifting](https://www.trendhunter.com/trends/memory-crate.md) - [Platform-Enabled Baby Registries](https://www.trendhunter.com/trends/etsy-1.md) - [Universal Baby Registries](https://www.trendhunter.com/trends/mycrib.md) - [Bereavement Gift Registries](https://www.trendhunter.com/trends/bereaveme.md) - [Parental Gift Generators](https://www.trendhunter.com/trends/parent-present-gift-generator.md) - [AI-Powered Digital Gifting Experiences](https://www.trendhunter.com/trends/magical-moments.md)