# Online Gift-Givers Pick a Location on Google Maps and Send a Present with 'Gift a Stranger' By Summer Luu | Published 2010-12-28 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/gift-a-stranger References: [psfk](http://www.psfk.com/2010/12/the-spirit-of-giving-via-google-maps.html) If you’re feeling generous, “spread a little bit of happiness in the world” with the [Gift a Stranger web app](https://www.trendhunter.com/trends/digital-gifting-platform) and put a smile on someone’s face. Well, a smile or a confused look because this site lets you [send presents to complete strangers](https://www.trendhunter.com/trends/la-postes-secret-santa) using addresses found on a [Google Map](https://www.trendhunter.com/trends/earthguessr). Created by communications agency Happiness Brussels, the website shows global locations of gift receivers and givers. Past presents range from cards and iPhones to even a "creepy picture of my fifth cousin who was canonized." I could use a little gift myself, but as for now the Gift a Stranger site doesn’t explain how to list your own address yet. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 14% | Activity: 69% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet) ## Key Themes ### Why This Trend Is Growing - **Location-based Gifting:** Disruptive innovation opportunity: Develop a platform that connects people based on their location and allows them to send gifts to each other. - **Random Acts of Kindness:** Disruptive innovation opportunity: Create a service that facilitates anonymous gifting between strangers to promote positivity and kindness. - **Global Gift Exchange:** Disruptive innovation opportunity: Build a platform that enables individuals from different countries to exchange gifts and cultural experiences. ### Industries Being Reshaped - **E-commerce:** Disruptive innovation opportunity: Integrate location-based gifting features into e-commerce platforms to personalize the gift-giving experience. - **Social Networking:** Disruptive innovation opportunity: Incorporate random acts of kindness into social networking platforms to promote positive interactions among users. - **Travel and Tourism:** Disruptive innovation opportunity: Develop a travel-based gift exchange platform that allows tourists to bring back meaningful gifts from their destinations. ## Related on Trend Hunter - [Digital Gift Creators](https://www.trendhunter.com/trends/gifts-qr.md) - [AI-Powered Digital Gifting Experiences](https://www.trendhunter.com/trends/magical-moments.md) - [All-in-One Gift Giving Apps](https://www.trendhunter.com/trends/smappy-platform.md) - [Wish List Creators](https://www.trendhunter.com/trends/wannagift.md) - [Digital Gift Makers](https://www.trendhunter.com/trends/dearone.md) - [AI-Powered Social Gifting Apps](https://www.trendhunter.com/trends/ai-powered-social-gifting-app.md) - [AI-Powered Gift Recommendations](https://www.trendhunter.com/trends/giftwrapais-chatgpt-plugin.md) - [Hyper-Local Gifting Communities](https://www.trendhunter.com/trends/buy-nothing-project.md) - [Drink Gift Registries](https://www.trendhunter.com/trends/drizly-gift-registry.md)