# Playful Heritage Sneaker Colorways GOLF le FLEUR* and Converse Join on the Gianno Silhouette By Amy Duong | Published 2020-04-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/gianno References: [hypebeast](https://hypebeast.com/2020/4/golf-le-fleur-converse-gianno-parfait-pink-skylight-glf-ox-release-info) & [launches.endclothing](https://launches.endclothing.com/) [Converse](https://www.trendhunter.com/trends/one-star-slip-pro) joins [GOLF le FLEUR](https://www.trendhunter.com/trends/tyler-the-creator)* in a collaborative pack of sneakers that highlight the Gianno silhouette model for the Spring/Summer 2020 season. This time around, the pack features two tonal optoins of either 'Skylight' or 'Parfait Pink' for the rising temperatures. The seasonally appropriate palettes blend the heritage elements of Converse with the playful sensibilities that is true to [Tyler, the Creator and his brand](https://www.trendhunter.com/trends/golf-wang-x-supreme). The Gianno sneaker silhouette is influenced by the artist's admiration of 90s and the fashion culture during that era. He also turns his attention to trail hiking and BMX biking influences as well. All of the sneakers come with a high-traction outsole informed by rubber materials and an EVA midsole for comfort. Image Credit: END. ## Trend Insights (Trend Hunter) - Score: 0.4/10 - Popularity: 1% | Activity: 1% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Heritage Sneaker Colorways:** Disruptive innovation opportunity: Create bold and playful colorways for heritage sneakers to appeal to a younger, fashion-forward audience. - **Collaborative Sneaker Packs:** Disruptive innovation opportunity: Partner with different brands or artists to create unique and limited-edition sneaker packs that cater to niche markets. - **Influence of 90s Fashion Culture:** Disruptive innovation opportunity: Combine elements of 90s fashion culture with modern design and technology to create nostalgic yet contemporary sneakers. ### Who This Affects Most - **Footwear:** Disruptive innovation opportunity: Develop innovative materials and technologies for footwear that enhance traction and comfort, while maintaining aesthetic appeal. - **Streetwear:** Disruptive innovation opportunity: Fuse streetwear and high fashion to create cutting-edge sneaker collaborations that appeal to the fashion-conscious youth. - **Sportswear:** Disruptive innovation opportunity: Incorporate elements of trail hiking and BMX biking in sportswear design to create versatile and performance-driven sneakers for outdoor activities. ## Related on Trend Hunter - [Artist-Inspired Printed Sneakers](https://www.trendhunter.com/trends/tyler-the-creator.md) - [Textural Collaborative Slip-Ons](https://www.trendhunter.com/trends/one-star-slip-pro.md) - [Heritage Utility Footwear](https://www.trendhunter.com/trends/converse-1908-bronco.md) - [Spring-Ready Textural Sneakers](https://www.trendhunter.com/trends/stssy-and-converse.md) - [Minimal Collaborative Canvas Sneakers](https://www.trendhunter.com/trends/chuck-70-sneaker-4.md) - [Colorful Luggage Collabs](https://www.trendhunter.com/trends/luggage-collab.md) - [Distressed Sneaker Collaborations](https://www.trendhunter.com/trends/feng-chen-wang-and-converse.md) - [Collaborative Heritage Sneakers](https://www.trendhunter.com/trends/cocacola-converse.md) - [Bold Tonal Golf Sneakers](https://www.trendhunter.com/trends/air-max-plus-golf.md)