# AR Ghost-Fighting Games 'Ghostbusters World' is a New Location-Based Augmented Reality Game By Laura McQuarrie | Published 2018-10-24 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/ghostbusters-world References: [mobile-ar.reality.news](https://mobile-ar.reality.news/news/ghostbusters-world-ar-game-arrives-as-halloween-treat-we-dive-into-its-location-based-tricks-0188884/) & [itunes.apple](https://itunes.apple.com/us/app/ghostbusters-world/id1346472900/?mt=8) [Pokémon GO](https://www.trendhunter.com/trends/pokemon-go-1) set a new bar for [location-based augmented reality mobile gaming](https://www.trendhunter.com/trends/niantic-scopely) and new apps like 'Ghostbusters World' have the potential to see the same kind of success. While there have been countless Ghostbusters games launched over time, this new mobile app developed by [Four Thirty Three](https://www.trendhunter.com/trends/room-plan-tool) gives players the opportunity to open their real-life surroundings to ghosts. With the latest augmented reality technology and the Google Maps API, Ghostbusters World lets players hunt ghosts in the real world. The app features a new original story, as well as old favorites like the Stay Puft Marshmallow Man, plus the chance for players to team up for multiplayer raids and player-versus-player battles with friends. Due to the technology used to power the game, Ghostbusters World is available for select devices with iOS 8 or higher. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 3% | Activity: 29% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What's Driving This Trend - **Location-based AR Gaming:** Developing location-based AR gaming experiences for popular franchises like Ghostbusters presents an opportunity for immersive and interactive gameplay. - **Augmented Reality Technology:** Advancements in AR technology, as seen in Ghostbusters World, open up possibilities for creating unique and engaging gaming experiences. - **Multiplayer AR Gaming:** Introducing multiplayer features in AR gaming, like the player-versus-player battles in Ghostbusters World, creates opportunities for social engagement and competition. ### Who This Affects Most - **Gaming:** The gaming industry can leverage the success of location-based AR games, such as Ghostbusters World, to create innovative gaming experiences for players. - **Augmented Reality:** The AR industry can explore advancements showcased in Ghostbusters World to develop more sophisticated AR applications for various sectors and industries. - **Entertainment:** The entertainment industry can collaborate with AR game developers, like Four Thirty Three, to create immersive experiences that bridge the gap between fiction and reality. ## Related on Trend Hunter - [Alien-Hunting AR Games](https://www.trendhunter.com/trends/taito.md) - [Augmented Reality Hunting Games](https://www.trendhunter.com/trends/monster-hunter-now.md) - [AR Superhero Games](https://www.trendhunter.com/trends/marvel-world-of-heroes.md) - [Ghost-Hunting VR Games](https://www.trendhunter.com/trends/ghostbusters-1.md) - [AR-Based Video Games](https://www.trendhunter.com/trends/graffity.md) - [Street Fighter-Style AR Games](https://www.trendhunter.com/trends/jadu.md) - [Augmented Reality Platforms](https://www.trendhunter.com/trends/campfire.md) - [AR-Powered Cereal Games](https://www.trendhunter.com/trends/journey-to-the-magic-gems.md) - [Complementary Social Gaming Apps](https://www.trendhunter.com/trends/social-ar-app.md)