# Ghoulish Ghost Pepper Burgers Carl's Jr. is Launching the Ghost Burger & Ghost Breakfast Burger By Katherine Pendrill | Published 2024-09-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ghost-breakfast-burger References: [finance.yahoo](https://finance.yahoo.com/news/burned-ghosting-carls-jr-launches-133000954.html?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAAKFw6nBAlUpqElIOuSY_K6gXMk0nt9Za5SnzZaBMWg2APLziou1YwfNosYFhayonKpiaIuVYucq6ORH8BV9raOdIlTFfE_Pfv0SzyNSSEeNFOXRYamFEyeAq0qDhGk57eE9B9yU6JzKVlthoncuaytlTXEHzm_DOulKS0hoikXlG) & [carlsjr](https://www.carlsjr.com/menu/featured/the-ghost-breakfast-burger)  With October right around the corner, [Carl's Jr.](https://www.trendhunter.com/trends/the-ghost-burger) has announced the launch of a spooky new burger called: The Ghost. As if that weren't exciting enough, the new burger will also be accompanied by a new Ghost Breakfast [Burger](https://www.trendhunter.com/trends/ghost-burger). Designed to "lift your spirits or ease your guilt" after you've been ghosted by a date (or ghosting someone yourself), The Ghost burger will leave your tongue tingling. The Big Angus Ghost starts with a 1/3 lb charbroiled Angus beef patty topped with a slice of extra spicy ghost pepper cheese. The burger also includes applewood-smoked bacon, lettuce, tomato, and onion, all drizzled with a soul-scorching sauce. On the other hand, the new Ghost Breakfast Burger takes a folded egg patty and pairs it with the same ghost pepper cheese and soul-scorching sauce, along with crispy bacon and Hash Rounds as well. Image Credit: Carl's Jr. ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 16% | Activity: 11% | Freshness: 29% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Spicy-food Trends:** The introduction of ghost pepper-infused menu items highlights consumer demand for extreme heat and adventurous eating experiences. - **Halloween-themed Promotions:** Leveraging the spooky season, brands are creating limited-time offerings that capitalize on holiday excitement to drive sales. - **Comfort-food Fusion:** Combining traditional breakfast elements with high-heat ingredients, these new offerings blend comfort food with an unexpected twist. ### Industries Being Reshaped - **Fast-food:** Innovative menu items that push the boundaries of flavor are essential for staying competitive in the fast-food landscape. - **Seasonal Marketing:** Introducing themed products during specific times of the year can create a sense of urgency and attract holiday-centric customers. - **Food Retail:** Specialty and limited-edition food offerings can drive foot traffic to retail locations by appealing to niche consumer preferences. ## Related on Trend Hunter - [Spicy Ghost Pepper Burgers](https://www.trendhunter.com/trends/the-ghost-burger.md) - [Extra Spicy Autumnal Burgers](https://www.trendhunter.com/trends/ghost-pepper-whopper.md) - [Ghost Pepper-Spiced Burgers](https://www.trendhunter.com/trends/ghost-pepper-burger.md) - [Fiery Ghost Pepper Burritos](https://www.trendhunter.com/trends/ghost-burrito.md) - [Spooky Autumnal QSR Burgers](https://www.trendhunter.com/trends/ghosts-whopper-sandwich.md) - [Spicy Pepper QSR Foods](https://www.trendhunter.com/trends/burger-king-ghost-pepper.md) - [Piquant Breakfast Burgers](https://www.trendhunter.com/trends/spicy-breakfast-burger.md) - [Cocoa-Colored Burger Buns](https://www.trendhunter.com/trends/ghost-burger.md) - [Spicy QSR Burgers](https://www.trendhunter.com/trends/el-diablo-burger.md)