# Boat-Inspired Fitness Furniture The GEWOS Rowing Armchair Encourages Healthy Activities at Home By Meghan Young | Published 2013-02-18 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/gewos-rowing-armchair References: [neatorama](http://www.neatorama.com/2013/02/16/Rowing-Machine-Armchair/) & [fraunhofer.de](http://www.fraunhofer.de/en/press/research-news/2013/february/the-armchair-as-a-fitness-trainer.html) Finding ways to stay active in creative and convenient ways is a challenge that many have decided to pursue; the GEWOS Rowing Armchair is one of the latest creations addressing this challenge. GEWOS is an acronym for 'Gesund wohnen mit Stil,' which means 'Healthy Living with Style' in German. It is certainly that. Developed by the [Fraunhofer Institute for Integrated Circuits IIS](https://www.trendhunter.com/trends/linumtube) in Erlangen, Germany, the GEWOS Rowing Armchair is inspired by the [sport of rowing](https://www.trendhunter.com/trends/connected-indoor-rowing). Modeled after a [traditional recliner](https://www.trendhunter.com/trends/stressless-adam), the arms retract back to reveal paddle-like attachments. The chair itself is embedded with a series of sensors and microcircuitry to monitor correct rowing posture. It transmits data to the television so the user can view pulse rate, blood oxygen level and other progress metrics. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 60% | Activity: 71% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Key Themes Behind This Trend - **Home Fitness Furniture:** The trend of integrating fitness into everyday furniture could disrupt the traditional fitness industry by expanding the market to home users. - **Sensors in Furniture:** The trend of embedding sensors in furniture could create disruptive opportunities in healthcare and wellness industries by allowing for continuous monitoring and collection of biometric data. - **Rowing-inspired Design:** The trend of using rowing as a design inspiration could disrupt the furniture industry by adding a new aesthetic and functional element. ### Where This Applies - **Fitness Equipment:** Fitness equipment companies could benefit from partnerships with furniture manufacturers to create integrated fitness furniture. - **Healthcare Technology:** Healthcare technology companies could look into incorporating biometric sensing furniture into their health and wellness solutions. - **Furniture Design:** Furniture designers could incorporate rowing-inspired functional and aesthetic elements into their product lines. ## Related on Trend Hunter - [Modern Rowing Gym Machines](https://www.trendhunter.com/trends/spinrow.md) - [Design-Conscious Rowing Machines](https://www.trendhunter.com/trends/beam-rowing-machine.md) - [Featherweight Rowing Machines](https://www.trendhunter.com/trends/rowing-machines.md) - [Sustainable Indoor Rowing Concepts](https://www.trendhunter.com/trends/lora.md) - [Fitness-Focused Office Chairs](https://www.trendhunter.com/trends/ezhula-chair.md) - [Air-Powered Resistance Workout Machines](https://www.trendhunter.com/trends/energyfit-skirow-airpwr.md) - [Personalized Rowing Companions](https://www.trendhunter.com/trends/ergatta-rowbot.md) - [Connected Exercise Rowing Machines](https://www.trendhunter.com/trends/peloton-row.md) - [Breath-Responsive Recliners](https://www.trendhunter.com/trends/aiora.md)