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# Naoto Fukasawa Sole Bag
Get That New Shoe Smell in Your Purse

By thischick | Published 2007-06-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/get-that-new-shoe-smell-in-your-purse-with-the-sole-bag-by-naoto-fukasawa
References: [bookofjoe](http://www.bookofjoe.com/2007/04/sole_bag.html)

The Sole Bag by Naoto Fukasawa is a [canvas tote bag](https://www.trendhunter.com/trends/ryuichi-sakamoto-potr) made from the sole of a real Uwabaki sandal - a popular [shoe worn by students](https://www.trendhunter.com/trends/zero-shoe) in Japan. The bag's design lets you put the bag on any surface and not worry about getting the "sole" dirty as it is rugged and sturdy just like a real shoe. If you don't feel like using this bag to tote your precious goods, you could always buy two, put them on your feet and start a [new fashion trend](https://www.trendhunter.com/trends/busanexclusive-grocery-bag). This is one versatile trend for the fashion-forward!

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 79% | Activity: 31% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Sustainable Fashion:** The use of recycled materials in fashion products offers disruptive innovation opportunities.
- **Upcycling:** The repurposing of old products into new and innovative designs offers disruptive innovation opportunities.
- **Minimalist Design:** The focus on simple and functional designs offers disruptive innovation opportunities for everyday products.

### Sectors Adopting This

- **Fashion:** The fashion industry can explore sustainable and eco-friendly materials to create innovative and unique designs.
- **Accessories:** The accessories industry can leverage upcycling techniques to create new and functional products from old materials.
- **Art and Design:** The art and design industry can explore minimalist designs to create new and unique products that prioritize functionality and simplicity.

## Related on Trend Hunter

- [Convertible Utility Totes](https://www.trendhunter.com/trends/subu-x-hpotr.md)
- [Sleek Multifuntional Lifestyle Bags](https://www.trendhunter.com/trends/bask-bag.md)
- [Inflatable Tote-Style Seats](https://www.trendhunter.com/trends/bag-sofa.md)
- [Sneaker-Centric Cargo Bags](https://www.trendhunter.com/trends/collectors-duffle.md)
- [Street-Informed Grocery Bags](https://www.trendhunter.com/trends/busanexclusive-grocery-bag.md)
- [Handle-Only Fashion Handbags](https://www.trendhunter.com/trends/no-budget-bag.md)
- [Minimal Shoe Rack Concepts](https://www.trendhunter.com/trends/tokyo-shoe-rack.md)
- [Chic Shoe Care Appliances](https://www.trendhunter.com/trends/shoe-styler.md)
- [Grocery Bag Runway Accessory](https://www.trendhunter.com/trends/march-packable-tote-bag.md)
