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# Heartwarming Animated Christmas Ads
Very.co.uk Launched the 'Get more out of Giving' Campaign

By Grace Mahas | Published 2019-11-14 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/get-more-out-of-giving
References: [thedrum](https://www.thedrum.com/creative-works/project/st-luke-s-verycouk-pass-the-parcel) & [Very](http://www.Very.co.uk)

With the holiday season quickly approaching, online retailer Very.co.uk recently launched its new [Christmas campaign](https://www.trendhunter.com/trends/whoknewville) called 'Get more out of giving' that channels the [charitable spirit of the festive season](https://www.trendhunter.com/trends/the-power-of-wishes). The campaign includes a [heartfelt animated commerical](https://www.trendhunter.com/trends/le-mal-aime), that shows a neighborhood coming together to give a culmination of gifts to an elder man. The video shows a glowing present box being cleverly moved around the suburb via pully-systems, wagons, and electric cars and delivered to the man. The commerical ends by showing the characters all enjoying the holidays together in a home.

The Get more out of giving commercial will be played on television, and social media in addition to digital, print, and out-of-home advertisements.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 7% | Activity: 23% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials)

## Key Themes

### What Makes This Trend Stand Out

- **Charitable Christmas Campaigns:** Businesses can leverage the festive season to encourage donations and giving in a heartfelt manner through creative advertisements.
- **Animated Advertisements:** Companies can utilize animated videos to create an emotional connection with viewers and deliver a memorable brand message.
- **Multichannel Marketing:** Multichannel marketing strategies can help businesses reach a wider audience and maximize the impact of their campaigns through various platforms and channels.

### Sectors Adopting This

- **E-commerce:** Online retailers can create innovative campaigns that showcase their brand and products while also promoting charitable causes.
- **Advertising:** The use of animated videos and creative storytelling in advertising campaigns presents opportunities for advertising agencies to create engaging and emotional content.
- **Social Media:** The widespread sharing of heartwarming content on social media platforms presents a chance for businesses to tap into viral marketing and reach a broader audience.

## Related on Trend Hunter

- [Emotional Holiday Campaigns](https://www.trendhunter.com/trends/john-lewis-2025.md)
- [Sentimental Holiday Ad Campaigns](https://www.trendhunter.com/trends/joy-is-made.md)
- [Kindness-Promoting Ad Reboots](https://www.trendhunter.com/trends/cocacolas-christmas-kindness.md)
- [Light-Hearted Christmas Films](https://www.trendhunter.com/trends/barbour-x-shaun-the-sheep.md)
- [Iconic Character-Inspired Campaigns](https://www.trendhunter.com/trends/etsys-christmas-ad.md)
- [Charming Christmas Advertisements](https://www.trendhunter.com/trends/sainsburys-christmas-ad.md)
- [Christmas Retail Delivery Campaigns](https://www.trendhunter.com/trends/debenhams-delivered-campaign.md)
- [Community-Focused Christmas Campaigns](https://www.trendhunter.com/trends/real-magic-at-christmas-campaign.md)
- [Christmasy Customer-Rewarding Retailer Campaigns](https://www.trendhunter.com/trends/one-stop-2025-christmas-campaign.md)
