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# Personified Computers
3 "Get a Mac" Ads (VIDEOS)

By Cowbag | Published 2008-08-22 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/get-a-mac-three-new-adverts-released
References: [trendhunter](http://www.trendhunter.com)

[Apple](https://www.trendhunter.com/trends/apple-imac-m3) has released three new "[Get a Mac](https://www.trendhunter.com/trends/google-pixel-ad)" adverts which, of course, means the joyous news we get to see some more of the hottie who plays the 'Mac'.

The themes for their news adverts are **[Pizza Box](https://www.trendhunter.com/trends/matty-matheson-and-gozney)**, which shows the PC talking from the box as if it was a trap door; **Throne** which shows the PC looking more ridiculous than normal dressed up as king (I never knew a Mac Genius would transfer your files for free so you learn something new every day) and the third theme was **Calming Teas** which vindicates my feeling of hatred of people who drink herbal tea.

Check out the videos below.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 15% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [AI](https://www.trendhunter.com/ai)

## Key Themes

### What's Driving This Trend

- **Personified Computers:** The use of human characteristics in computer-related marketing is becoming a trend to humanize technology.
- **Humor in Tech Advertising:** The use of humor in consumer-oriented tech advertising is becoming more prevalent.
- **Viral Marketing Videos:** The creation and dissemination of viral marketing videos is becoming increasingly common in the tech industry.

### Who This Affects Most

- **Computer Hardware:** Computer hardware companies should consider incorporating more creative and humorous marketing campaigns to appeal to consumers.
- **Marketing and Advertising:** Marketing and advertising firms can explore the use of viral marketing videos to promote their clients' products and services.
- **Digital Media:** Digital media companies should explore the use of humor and personified technology in marketing campaigns to attract younger audiences.

## Related on Trend Hunter

- [Ultra-Slender All-in-One Computers](https://www.trendhunter.com/trends/apple-imac-m3.md)
- [Charged Phone Ads](https://www.trendhunter.com/trends/apples-miss-you.md)
- [Retro-Style Mini Gamer PCs](https://www.trendhunter.com/trends/ayaneo-retro-mini-pc-am01-1.md)
- [Computer-Supported Artful Benches](https://www.trendhunter.com/trends/mac-pro-bench.md)
- [Ultra-Fast Compact Computers](https://www.trendhunter.com/trends/mac-studio.md)
- [Dreamy Dance-Centric Ads](https://www.trendhunter.com/trends/apple-and-spike-jonze.md)
- [Nostalgic Desktop Computer Designs](https://www.trendhunter.com/trends/macintosh-computer-concept.md)
- [Business-Ready All-in-One Computers](https://www.trendhunter.com/trends/apple-imac-with-m4.md)
- [College-Focused Accessibility Campaigns](https://www.trendhunter.com/trends/im-not-remarkable.md)
