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# Haute Hobby Shoots
The Gerard Freidl Technikart Editorial Features Couture Sportswear

By Jana Pijak | Published 2012-03-21 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/gerard-freidl-technikart
References: [malemodelscene.net](http://www.malemodelscene.net/editorial/gerhard-freidl-technikart/) & [technikart](http://www.technikart.com/)

The Gerard Freidl Technikart editorial features sleek sportswear styles that present a contemporary and high-fashion take on classic athletic wear. Gerard shines in a shoot that shines a spotlight on the hobbies of the rich and powerful.

From [tennis and fencing](https://www.trendhunter.com/trends/courtside-collection) to cricket and croquet, this [chic sportswear shoot](https://www.trendhunter.com/trends/the-locker-room) is the epitome of status and wealth. Exuding attitude, character and plenty of fashion flair, this portrait series puts emphasis on clean-cut casuals. Captured by the lens of fashion photographer Thomas Laisne, the model poses along a female costar and sports a rich wardrobe of ivy-league selects fit for a gentleman.

From [sleek varsity jackets](https://www.trendhunter.com/trends/winter-wardrobing) to sharp-suited separates, this bold shoot is all about stand-out statement pieces. Pairing neutrals with bright bursts of color, the Gerard Freidl Technikart editorial chronicles haute hobby dressing.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 70% | Activity: 54% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Haute Hobby Dressing:** Opportunity for fashion designers to create luxury sportswear with a mix of classic athletic wear and high-fashion flair.
- **Sleek Sportswear Styles:** Opportunity for retailers to offer athletic wear with a contemporary and high-fashion take.
- **Stand-out Statement Pieces:** Opportunity for fashion accessories designers to create bold, eye-catching pieces to pair with athletic wear.

### Industries Being Reshaped

- **Fashion Design:** Innovative designers can take inspiration from haute hobby dressing trends to create new collections with a twist on classic athletic wear.
- **Athletic Wear Retail:** Retailers can capitalize on the trend of sportswear with a high-fashion take by offering sleek and stylish athletic wear.
- **Fashion Accessories:** Innovation opportunities for fashion accessories designers to create bold, eye-catching pieces to pair with athletic wear for a stand-out statement look.

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