# Video App Geostickers Snapchat Added a Location-Based Sticker Feature for Creative Images & Videos By Erica Francis | Published 2016-08-03 | World Source: Trend Hunter, https://www.trendhunter.com/trends/geostickers References: [venturebeat](http://venturebeat.com/2016/08/02/snapchat-launches-geostickers-in-major-cities-supported-in-snaps-and-messaging/) & [snapchat-blog](http://snapchat-blog.com/post/148353065665/geostickers) [Snapchat](https://www.trendhunter.com/trends/arrival-notifications) is introducing its Geostickers feature to its platform. Similar to filters, the Geostickers are based on locations. The stickers are essentially related to aspects of the area. For example in Paris, a sticker of a sloth hanging off the Eiffel Tower like King Kong saying "Bonjour" with hearts fluttering everywhere is accessible to any Snapchat users who is in the city. Like a regular Snapchat, users can add multiple stickers into a snap or message to make for a creative image or video. The instant video and photo platform has made a lot of updates recently like the 'Memories' option and now the Geostickers. Adding a fun element allows users to have a more personal experience with the app, whether it's connected to their hometown or on a trip. It gives Snapchat lovers one more reason to choose the app over similar ones like [Instagram](https://www.trendhunter.com/trends/instagram-7) or Periscope. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 20% | Activity: 24% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel) ## Key Themes ### What Makes This Trend Stand Out - **Location-based Stickers:** Snapchat's Geostickers feature allows users to add location-based stickers to their images and videos, creating a more personalized and creative experience. - **Enhanced User Experience:** The introduction of Geostickers adds a fun and personal element to Snapchat, giving users another reason to choose the app over competitors like Instagram or Periscope. - **Growing Competitive Features:** Snapchat's constant updates and addition of new features like Geostickers help the app stay competitive in the fast-paced social media market. ### Sectors Adopting This - **Social Media:** The Geostickers feature highlights the importance of innovative and engaging features for social media platforms to attract and retain users. - **Location-based Services:** The success of Snapchat's Geostickers demonstrates the potential for incorporating location-based features into other platforms and services. - **Creative Technology:** The demand for innovative and creative technology, like Snapchat's Geostickers, presents opportunities for businesses to develop similar features and experiences in various industries. ## Related on Trend Hunter - [Sticker-Creating Social Tools](https://www.trendhunter.com/trends/instagram-7.md) - [World Landmark AR Overlays](https://www.trendhunter.com/trends/custom-landmarkers.md) - [Arrival Notification Features](https://www.trendhunter.com/trends/arrival-notifications.md) - [Location-Based Social App Features](https://www.trendhunter.com/trends/snapchat-home-safe.md) - [Social Sticker-Making Features](https://www.trendhunter.com/trends/whatsapp-7.md) - [AI-Generated Image Backgrounds](https://www.trendhunter.com/trends/snapchat-6.md) - [Creator-Focused Video Editing Apps](https://www.trendhunter.com/trends/story-studio.md) - [Mobile Video Editing Features](https://www.trendhunter.com/trends/director-mode.md) - [Social Sharing Upgrades](https://www.trendhunter.com/trends/after-dark-1.md)