# Dapper Grayscale Suits The Muted Menswear of the Georgio Armani AW11 Collection By Francis Tiangson | Published 2011-01-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/georgio-armani-aw11-collection References: [dazeddigital](http://www.dazeddigital.com/fashionweek/menswear/aw11/article/9367/1/giorgio-armani-menswear-aw11) & [armani](http://www.armani.com/) It seems as though gray has become the go-to color for [men's fashion](https://www.trendhunter.com/trends/soft-touch-by-bugatchi) this season as the Georgio Armani AW11 Collection evidently took it easy when incorporating vibrant colors. The Georgio Armani AW11 Collection was described as a "[remix of gray](https://www.trendhunter.com/trends/wave-prophecy-ls)" by Armani himself. Of course, the whole collection wasn't completely devoid of color, as a small injection of pink, lilac and yellow shirts that compliment and contrast the neutral tones was added to some ensembles. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 68% | Activity: 42% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What's Driving This Trend - **Gray Menswear:** The prevalence of gray as a go-to color in men's fashion presents an opportunity for innovative designs and fabrications in menswear. - **Muted Color Palette:** The use of neutral tones and small injections of color in menswear collections allows for opportunities to experiment with subtle, sophisticated color combinations. - **Remixing Classic Colors:** The trend of remixing classic colors like gray with unexpected hues provides an opportunity for creative menswear designs that balance tradition with innovation. ### Who This Affects Most - **Menswear Fashion:** The prevalence of gray in menswear creates opportunities for fashion designers and brands to create distinct and standout collections. - **Textile Manufacturing:** The demand for innovative fabrications in menswear, specifically in creating unique shades of gray and color combinations, presents opportunities for textile manufacturers to develop new materials and finishes. - **Fashion Retail:** With the popularity of gray menswear, there is an opportunity for fashion retailers to curate and market collections that cater to the growing demand for stylish and sophisticated men's fashion. ## Related on Trend Hunter - [Minimal Tailored Fall Fashion](https://www.trendhunter.com/trends/galilee-by-sea.md) - [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Modern Tailored Spring Fashion](https://www.trendhunter.com/trends/graphpaper-ss26.md) - [Elevated Menswear Collections](https://www.trendhunter.com/trends/soft-touch-by-bugatchi.md) - [Refined Quiet Luxury Apparel](https://www.trendhunter.com/trends/the-journey.md) - [Understated Luxury Menswear](https://www.trendhunter.com/trends/coofandy.md) - [Stealthy Modern Monochromatic Fashion](https://www.trendhunter.com/trends/black-tag-collection.md)