# Cuddly Collapsable Igloos The Georgi Djongarski I-Gloobox for Vagabonds is a Luxury Street Home By Amanda Chang | Published 2010-12-21 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/georgi-djongarski-i-gloobox References: [notcot.org](http://www.notcot.org/post/36850/) & [archirezdesign](http://archirezdesign.com/uncategorized/i-gloobox-for-winter-by-georgi-djongarski.html/) There should definitely be more of the Georgi Djongarski I-Gloobox out there. These cuddly, warm shelters would surely help alleviate the issue of homelessness. Despite its cozy exterior, the Georgi Djongarski I-Gloobox is actually quite sturdy and very functional. Each pocket contains a sufficient property that is suited for the needs of the less fortunate. The I-Gloobox is also extremely easy to maintain and put together. **Implications** - One of the best ways a company can generate media and consumer goodwill is by developing a product or running a campaign that seeks to help the less fortunate. By attaching the brand name to a charitable cause, the company distinguishes itself as one that doesn't only care about consumers, but about the general public at large. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 85% | Activity: 92% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Charitable Products:** Companies can generate goodwill by developing products that help the less fortunate. - **Consumer Goodwill:** By attaching their brand name to a charitable cause, companies can distinguish themselves as caring for the general public. - **Homelessness Solutions:** Products like the Georgi Djongarski I-Gloobox seek to alleviate the issue of homelessness by providing warm shelters. ### Sectors Adopting This - **Consumer Goods:** Companies in the consumer goods industry can develop charitable products to generate goodwill. - **Marketing and Advertising:** Marketing and advertising agencies can help companies attach their brand name to charitable causes to promote consumer goodwill. - **Social Services:** The social services industry can benefit from innovative solutions like the Georgi Djongarski I-Gloobox to address homelessness. ## Related on Trend Hunter - [Billboard-Transformed Tent Shelters](https://www.trendhunter.com/trends/lifesaving-outdoors.md) - [Living Condition Awareness Dollhouses](https://www.trendhunter.com/trends/unwelcome-home.md) - [Origami-Inspired Disaster Relief Pods](https://www.trendhunter.com/trends/prefab-folding-pods.md) - [Domestic Awareness Campaigns](https://www.trendhunter.com/trends/this-is-not-a-home.md) - [Branded Warm Clothing Donations](https://www.trendhunter.com/trends/heart-of-lifewear.md) - [Homelessness-Supporting Blanket Designs](https://www.trendhunter.com/trends/paul-klein.md) - [Housing Crisis Presentation Campaigns](https://www.trendhunter.com/trends/real-life-roomsets.md) - [Purposeful Consumer-Focused Campaigns](https://www.trendhunter.com/trends/ikea-sleepfluencers-campaign.md) - [Homeless Support Backpacks](https://www.trendhunter.com/trends/the-makeshift-traveler-backpack.md)