# Impurity-Eliminating Manuka Soaps The ManukaRx Extra Gentle Cleansing Soap Cleans without Drying By Michael Hemsworth | Published 2019-03-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/gentle-cleansing-soap References: [trndmonitor](https://trndmonitor.com/skin-care-spotlight-manukarx-extra-gentle-cleansing-soap/) & [manukarx.co.nz](https://manukarx.co.nz/) The ManukaRx Extra Gentle Cleansing Soap is positioned as the perfect skincare solution for consumer with sensitive skin who are looking for a better way to cleanse their skin each day without having to worry about potential side effects. Made with a blend of Manuka oil, lemongrass and shea butter the soap is capable of removing dirt and impurities from the skin without causing any irritation or dryness. The effective cleansing capabilities of the soap makes it perfect for adult consumers with sensitive skin, but is also great for children and even pets to support their delicate skin. The ManukaRx Extra Gentle Cleansing Soap is made with palm oil that has been sustainable sourced, while the packaging is made of highly recyclable cardboard for a more sustainable product profile. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 7% | Activity: 19% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Sustainable Skincare:** Expanding the use of sustainable ingredients and packaging in skincare products provides an opportunity for disruptive innovation. - **Sensitive Skin Cleansing:** Developing gentle cleansing solutions for sensitive skin can create a disruptive innovation in the skincare industry. - **Multi-functional Skincare:** Creating skincare products that cater to multiple uses, such as for adults, children, and pets, presents a disruptive innovation opportunity. ### Who This Affects Most - **Skincare Industry:** The skincare industry can explore new opportunities by focusing on sustainable practices and sensitive skin solutions. - **Packaging Industry:** Innovative and recyclable packaging solutions can disrupt the traditional packaging industry within the skincare sector. - **Petcare Industry:** Developing skincare solutions for pets can be a disruptive opportunity within the petcare industry. ## Related on Trend Hunter - [Single-Ingredient Soaps](https://www.trendhunter.com/trends/single-ingredient-soap.md) - [Ultra-Gentle Face Cleansers](https://www.trendhunter.com/trends/dr-bailey-skin-care-cleanser.md) - [Hydrating Soap-Free Facial Cleansers](https://www.trendhunter.com/trends/ultra-facial-barrierhydrating-cleanser.md) - [Gardener-Targeted Soaps](https://www.trendhunter.com/trends/gardeners-soap-bar.md) - [Plant-Based Gentle Cleansers](https://www.trendhunter.com/trends/gentle-cleanser.md) - [Barrier-Protecting Cleansers](https://www.trendhunter.com/trends/no-129-gentle-foaming-facial-cleanser.md) - [Buttery Sensitive-Skin-Targeted Soaps](https://www.trendhunter.com/trends/total-moisture-collection.md) - [Charcoal-Infused Soap Bars](https://www.trendhunter.com/trends/charcoalinfused-soap-bars.md) - [Soap-Free Facial Cleansers](https://www.trendhunter.com/trends/brixy-blend.md)