# Asian-Inspired Sparkling Waters Genki Forest's Zero-Calorie, Zero-Sugar Drinks are Exotic By Laura McQuarrie | Published 2021-12-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/genki-forest References: [bevindustry](https://www.bevindustry.com/articles/94613-genki-forest-sparkling-water-ran-tea) & [drinkgenki](https://drinkgenki.com/)  [Genki Forest](https://www.trendhunter.com/trends/roasted-oolong) sparkling water has no calories or sugar, and it delivers sweet and exotic tastes influenced by Asian flavors, nostalgia and fresh twists on tradition. The sugar-free flavored sparkling waters are described as full-bodied in taste and the 300-ml cans may be found in varieties such as Calamansi Lime; Bamboo & Aloe; and Yogurt Refresh. In the Absolute Fizz Variety Pack, the brand shares pairs of extra-crisp and fizzy flavors like White Peach; White Strawberry & Coconut; and Plum Passion. Other samplings of flavors can be found in curated sets like Genki's Choice, Rainbow [Pop](https://www.trendhunter.com/trends/no-cap-soda-pop) and Summer Forever. These [Asian-inspired sparkling water flavors](https://www.trendhunter.com/trends/mizu-lab-electrolyte-mix) provide refreshment without fat, sugar or calories. The desire to lead a healthy lifestyle is impacting people of all ages and globally, people are making the shift to drinks like sparkling water that are full-flavor, especially as an alternative to soda. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 54% | Activity: 51% | Freshness: 11% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Exotic Sparkling Water:** As consumers demand unique flavors and healthier beverage options, beverage companies can innovate with exotic sparkling water offerings. - **Sugar-free Beverages:** With consumers becoming increasingly health-conscious, businesses can capitalize on the demand for sugar-free beverages, like Genki Forest's sparkling water. - **Variety Packs:** As consumers look for variety and new experiences with their beverages, companies may explore offering variety packs of flavored sparkling water, like Genki Forest's Absolute Fizz variety pack. ### Who This Affects Most - **Beverage Industry:** The beverage industry can capitalize on the trend towards exotic sparkling water with the creation of new zero-calorie, zero-sugar flavors to meet the growing demand for healthier, flavorful alternatives to traditional soda offerings. - **Health & Wellness Industry:** The health and wellness industry can benefit from the trend towards sugar-free beverages like Genki Forest's sparkling water, which offers both fitness and novelty to health-conscious consumers. - **Retail Industry:** Retail businesses can target health-conscious consumers by expanding product offerings to include sugar-free and exotic sparkling water options, especially in variety packs that provide unique flavor experiences. ## Related on Trend Hunter - [Pomelo-Flavored Sparkling Waters](https://www.trendhunter.com/trends/pomeloflavored-sparkling-water.md) - [Energy-Balancing Sparkling Beverages](https://www.trendhunter.com/trends/good-idea-sparkling-water.md) - [Yuzu-Flavored Sparkling Waters](https://www.trendhunter.com/trends/made-with-real-fruit.md) - [Free-From Sparkling Water Drinks](https://www.trendhunter.com/trends/goya-fontenova-sparkling-spring-water.md) - [Sparkling Coconut Waters](https://www.trendhunter.com/trends/strange-water.md) - [Functional Sparkling Waters](https://www.trendhunter.com/trends/line-of-sparkling-waters.md) - [Low-Sugar Italian Sparkling Drinks](https://www.trendhunter.com/trends/italian-sparkling-drinks.md) - [Free-From Sparkling Drinks](https://www.trendhunter.com/trends/alani-sparkling.md) - [Mocktail-Inspired Sparkling Waters](https://www.trendhunter.com/trends/bubly-sparkling-waters.md)