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# Dual-Phase Lip Treatments
The GENIUS Liquid Collagen Lip Has Microalgae Oil Beads & Collagen Water

By Laura McQuarrie | Published 2022-05-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/genius-liquid-collagen-lip
References: [thezoereport](https://www.thezoereport.com/beauty/best-skin-care-products-of-may-2022/) & [algenist](https://www.algenist.com/products/genius-liquid-collagen%C2%AE-lip)

Algenist's GENIUS Liquid Collagen Lip is a vegan collagen moisturizing lip treatment that's effective for contouring and plumping the lips in a unique way. As the brand describes, the "dual-phase lip treatment suspends botanical lip enhancers and hundreds of beads of Microalgae Oil in collagen water" and it harnesses the benefits of Algenist's naturally sourced and sustainably produced Alguronic Acid and plant collagen.

The product rolls onto the lips with a soothing and cooling ceramic tip applicator and it can be found in a component with a rainbow ombre effect. Mirroring the colors of the Pride rainbow, the colors symbolize the essence of life, healing, sunlight, nature, serenity and more.

As a result of using the plant-powered lip treatment, customers report improved lip texture, smoothed fine lines and younger-looking lips.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 21% | Activity: 75% | Freshness: 12%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Vegan Lip Treatments:** There is an opportunity to create more vegan lip treatments with unique natural ingredients.
- **Dual-phase Beauty Products:** There is an opportunity to create more dual-phase beauty products that combine distinct ingredients in an effective way.
- **Sustainable Lip Care:** There is an opportunity to create more sustainable lip care products that use naturally sourced and eco-friendly ingredients.

### Sectors Adopting This

- **Beauty and Personal Care:** The beauty and personal care industry can leverage the opportunity to create unique and sustainable lip treatments.
- **Natural and Organic Products:** The natural and organic products industry can utilize the opportunity to create eco-friendly lip care products.
- **Health and Wellness:** The health and wellness industry can offer dual-phase products that combine natural ingredients that provide holistic benefits.

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