# Smart Automated Home Cleaners iRobot's 'Genius 4.0' Update Allows Siri to Command Roomba Devices By Colin Smith | Published 2022-03-21 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/genius-4 References: [engadget](https://www.engadget.com/roomba-robot-vacuum-siri-voice-support-121142746.html) & [irobot](https://www.irobot.ca/)  '[iRobot Corporation](https://www.trendhunter.com/trends/irobot-roomba-j7),' the robotics company behind the popular consumer robots such as '[Roomba](https://www.trendhunter.com/trends/irobots-new-robovacs)' and 'Braava,' has released the 'Genius 4.0' update for its automated home cleaning devices. This update enables connectivity between [Apple's](https://www.trendhunter.com/trends/beatbot-aquasense-x-ai-robotic-pool-cleaner) 'Siri' smart assistant, and the software on the Roomba and Braava devices. With this connectivity, Apple users can simply tell Siri to activate their robotic cleaners by stating a phrase similar to "Hey Siri, tell my Roomba to clean the living room." Additionally, as part of this new smart assistant integration, users can customize different areas for their cleaning devices to monitor. For example, users can outline the parameters of their living room, kitchen, bedroom, hallway, and any other rooms in the device, then simply tell Siri to clean these rooms by name, and the robot will know which room to clean. Image Credit: iRobot Corporation ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 21% | Activity: 35% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Home Automation:** The integration of smart assistants, such as Siri, shows a disruptive innovation opportunity for home automation, which can be a beneficial trend for homeowners. - **Robotics:** The 'Genius 4.0' Update and its connectivity provides a disruptive innovation opportunity for the robotics industry to enhance the user experience. - **Voice-activated Technology:** The trend of voice-activated technology is pivotal in connecting smart homes for consumers and creating a seamless experience for homeowners. ### Industries Being Reshaped - **Consumer Electronics:** Automated home cleaning devices, like Roomba and Braava, offer potential innovation opportunities in consumer electronics, particularly in providing better connectivity with other smart devices. - **Smart Home Industry:** The integration of Siri with Roomba and Braava creates new possibilities in the smart home industry, where the focus is on the integration and optimization of smart home devices. - **Artificial Intelligence:** The 'Genius 4.0' update shows potential in the artificial intelligence industry to enhance voice-activated technology, making it more intelligent and efficient in automating household tasks. ## Related on Trend Hunter - [Robotic Vacuum Range Updates](https://www.trendhunter.com/trends/irobots-new-robovacs.md) - [Advanced 2-in-1 Vacuums](https://www.trendhunter.com/trends/2in1-roomba.md) - [Robotic Appliance Acquisitions](https://www.trendhunter.com/trends/irobot.md) - [AI-Powered Robotic Vacuum Cleaners](https://www.trendhunter.com/trends/roborock-saros-10-and-10r.md) - [Adaptive Automated Cleaning Device](https://www.trendhunter.com/trends/automated-cleaning-device.md) - [Swappable Component Robot Cleaners](https://www.trendhunter.com/trends/irobot-roomba-combo.md) - [Automatic Maintenance Robot Vacuums](https://www.trendhunter.com/trends/roomba-combo-10-max.md) - [Automated Low-Maintenance Robot Vacuums](https://www.trendhunter.com/trends/roomba-combo-j9.md) - [Security-Enhancing Robot Vacuums](https://www.trendhunter.com/trends/remote-checkin.md)