# Luxe Egg Boutiques Jaime Hayon's Geneva Faberge Salon Offers Understated Egg Shopping By Marissa Liu | Published 2010-01-20 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/geneva-faberge-salon References: [yatzer](http://www.yatzer.com/2103_faberge_salon_by_jaime_hayon_in_geneva) & [hayonstudio](http://www.hayonstudio.com/home.php) The Geneva Faberge Salon was designed by Jaime Hayon and is fit for a king. The [opulent retail space](https://www.trendhunter.com/trends/jacquemus-boutique), recently redesigned by Hayon for the [iconic egg maker](https://www.trendhunter.com/trends/bird-bros-gloriously-golden), mixes the contemporary with the classic while remaining true to the company’s luxury roots. The [elegant boutique](https://www.trendhunter.com/trends/modern-boutique) enjoys wood-paneled accents and a mostly clean, white design. While the term Faberge brings to mind vibrant colors and rich golden hues, the Geneva Faberge Salon mostly steers clear of this aesthetic. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 53% | Activity: 17% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### Key Themes Behind This Trend - **Understated Luxury:** Opportunities for creating high-end retail spaces that prioritize simplicity and elegance rather than opulence and extravagance. - **Contemporary-classical Fusion:** Potential for blending modern design elements with traditional aesthetics in luxury retail to attract a wider range of consumers. - **Minimalist Luxury:** Opportunities for creating minimalist and sleek retail spaces that cater to the preferences of modern luxury consumers. ### Where This Applies - **Luxury Retail:** Opportunities for luxury brands to rethink their store designs and create spaces that appeal to a new generation of consumers. - **Interior Design:** Opportunities for interior designers to cater to the demand for understated luxury in retail spaces. - **Home Decor:** Potential for home decor brands to explore minimalist and contemporary-classical styles in their product offerings to align with the emerging trend. ## Related on Trend Hunter - [Chocolate-Crafted Intricate Luxe Bags](https://www.trendhunter.com/trends/egg-bag.md) - [Luxe Film-Inspired Trinkets](https://www.trendhunter.com/trends/faberg-x-007-octopussy-egg-objet.md) - [Artisan Easter Egg Treats](https://www.trendhunter.com/trends/loeuf-gourmand.md) - [Luxury Jeweler Boutiques](https://www.trendhunter.com/trends/luxury-jeweler.md) - [Luxury Collector-Focused Retail Experiences](https://www.trendhunter.com/trends/avi-co.md) - [Urban Egg Installations](https://www.trendhunter.com/trends/humansized-egg-installation.md) - [Egyptian Heritage-Fused Boutiques](https://www.trendhunter.com/trends/azza-fahmy-boutique.md) - [Viral Chocolate Easter Eggs](https://www.trendhunter.com/trends/pistachio-kataifi-breton-egg.md) - [Evocative Mid-Century Stores](https://www.trendhunter.com/trends/nikos-koulis.md)