# Quality Genetic Testing Services Blueprint Genetics Has a Slick Identity & Tech-Driven Practice By Kalin Ned | Published 2019-02-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/genetic-testing-service References: [behance.net](https://www.behance.net/gallery/71849891/Blueprint-Genetics) & [blueprintgenetics](https://blueprintgenetics.com/about-us/) Blueprint Genetics offers proficient genetic testing service in over 40 countries and its services are highly regarded by the global clinical community. Blueprint Genetics utilizes [cutting-edge laboratory technology](https://www.trendhunter.com/trends/cuttingedge-diagnostic-tool) to deliver "world-class genetic diagnostics and clinical interpretation for rare inherited diseases in 14 medical specialties." Offering individuals peace of mind, the practice utilizes [artificial intelligence algorithms](https://www.trendhunter.com/trends/ai-bloodwork) for data collection and organization, future-forward sequencing technology and the expertise of highly trained professionals. In addition to being highly specialized, the genetic testing service tapped Helsinki-based creative agency Kokoro & Moi for a contemporary branding identity that is accessible to audiences. The aesthetic allows for Blueprint Genetics to be more visually acceptable to audiences overall which only strengthens the claim of world-class genetic testing services. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 42% | Activity: 60% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Cutting-edge Laboratory Technology:** Using cutting-edge laboratory technology for genetic diagnostics and clinical interpretation creates opportunities for more accurate and efficient testing. - **Artificial Intelligence Algorithms:** Utilizing artificial intelligence algorithms for data collection and organization in genetic testing can lead to faster and more accurate results. - **Contemporary Branding Identity:** Developing a contemporary branding identity for genetic testing services can enhance accessibility and appeal to a wider audience. ### Sectors Adopting This - **Healthcare:** The healthcare industry can benefit from adopting cutting-edge laboratory technology and artificial intelligence algorithms in genetic testing to improve diagnostics and patient care. - **Biotechnology:** The biotechnology industry can explore opportunities in developing advanced laboratory technology and algorithms for genetic testing to drive innovation and provide more comprehensive solutions. - **Marketing and Advertising:** The marketing and advertising industry can assist genetic testing services in creating contemporary branding identities that resonate with diverse audiences and effectively communicate their value proposition. ## Related on Trend Hunter - [At-Home Genetic Testing Solutions](https://www.trendhunter.com/trends/dnalabs.md) - [Healthcare-Focused Wellness Portals](https://www.trendhunter.com/trends/businesstobusiness-offerings.md) - [Holistic Personalized Nutrition Services](https://www.trendhunter.com/trends/personalized-nutrition-service.md) - [Direct-To-Consumer Genetic Testing Products](https://www.trendhunter.com/trends/directtoconsumer-genetic-testing.md) - [AI Microbiome Testing Kits](https://www.trendhunter.com/trends/hellobiome.md) - [AI Genetic Insights](https://www.trendhunter.com/trends/uniqgene-ai.md) - [Lab Result Insights](https://www.trendhunter.com/trends/blood-insight-ai.md) - [Personalized DNA-Driven Nutrition Offerings](https://www.trendhunter.com/trends/dnadriven-nutrition.md) - [Automated Molecular Diagnostic Systems](https://www.trendhunter.com/trends/genhome-array.md)