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# Genetic-Based Nutrition Programs
Herbalife's Gene Start Creates Customised Health Solutions

By Madison Mackay | Published 2018-04-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/gene-start
References: [herbalife](http://www.herbalife.ca/) & [nutraingredients-asia](https://www.nutraingredients-asia.com/Article/2018/01/16/Herbalife-s-new-personalised-nutrition-programme-Gene-Start-debuts-in-South-Korea)

Nutrition and health-based company [Herbalife](https://www.trendhunter.com/trends/glp1-nutrition-companion-classic) created Gene Start -- a programme that uses a portable genetic testing kit to individually analyze consumers' [genetic makeup](https://www.trendhunter.com/trends/uniqgene-ai), dietary habits, allergies and lifestyle patterns.

Consumers are given a detailed analysis of their BMI, cholesterol, triglyceride, vitamin c levels, blood pressure and blood sugar regulation and caffeine metabolism rates. In addition to helping individuals chose the precise nutrition plan, the brand also helps with skin aging, hyperpigmentation, and elasticity to be assessed.

Providing highly [personalized nutrition plans](https://www.trendhunter.com/trends/personalized-nutrition-platform), Gene Start from Herbalife promotes suitable products only sold by the brand to ensure quality and price. The company also provides consumers with sustainable and easily adjustable personalized health and nutrition plans.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 51% | Activity: 65% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Portable Genetic Testing:** The use of portable genetic testing kits allows for highly personalized nutrition plans.
- **Customized Health Solutions:** Gene Start from Herbalife provides customized health solutions based on individual genetic makeup and lifestyle patterns.
- **Personalized Nutrition Plans:** Herbalife's Gene Start offers individuals highly tailored nutrition plans to meet their specific dietary needs.

### Who This Affects Most

- **Nutrition and Health:** The nutrition and health industry can leverage portable genetic testing to offer personalized products and solutions.
- **Genetic Testing:** The genetic testing industry can expand by developing more portable and consumer-friendly testing kits.
- **Wellness Products:** Wellness product manufacturers can collaborate with genetic testing services to develop personalized health solutions.

## Related on Trend Hunter

- [Genetic-Specific Nutrition Insights](https://www.trendhunter.com/trends/earth-fare-genopalate.md)
- [Personalized DNA-Driven Nutrition Offerings](https://www.trendhunter.com/trends/dnadriven-nutrition.md)
- [Genetically Personalized Supplements](https://www.trendhunter.com/trends/genetically-personalized-supplement.md)
- [Holistic Personalized Nutrition Services](https://www.trendhunter.com/trends/personalized-nutrition-service.md)
- [Gene-Guided Prenatal Nutrition Plans](https://www.trendhunter.com/trends/genate.md)
- [Healthcare-Focused Wellness Portals](https://www.trendhunter.com/trends/businesstobusiness-offerings.md)
- [Direct-To-Consumer Genetic Testing Products](https://www.trendhunter.com/trends/directtoconsumer-genetic-testing.md)
- [Nutrition-Focused Coaching Programs](https://www.trendhunter.com/trends/kris-gethin-coaching.md)
- [Precision Nutrition Startups](https://www.trendhunter.com/trends/rootine.md)
