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# Freaky Frankenstein-Inspired Fashion
This Gene Ginno Alducente Series is Dark

By Josh Triantafilou | Published 2012-06-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/gene-ginno-alducente
References: [fashionserved](http://www.fashionserved.com/gallery/its-alive/3773752) & [ginnoalducente](http://www.ginnoalducente.com/)

Dubai-based stylist and makeup artist Gene Ginno Alducente's recent series 'It's Alive' takes a stroll on the [dark side of fashion design](https://www.trendhunter.com/trends/the-future-is-not-set) and popular culture.

The series focuses on two women whose clothing and expressions evoke scenes from [old Hollywood Horror movies](https://www.trendhunter.com/trends/alessandro-micheles). This is most clearly seen with one of the models who has been styled in such a way as to resemble the bride of Frankenstein from the 1935 film of the same name. Her hair is dark, big and standing on end -- as though propped up by the electricity of Dr. Frankenstein's machinery -- while her dress is made from luxurious, ghostly white fabric. In short, the look is stunning.

If his aim was to create [haute horror couture](https://www.trendhunter.com/trends/horrific-crocs), Gene Ginno Alducente is dead-on with this series.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 70% | Activity: 48% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Dark Fashion Design:** There is an opportunity to create unconventional and edgy fashion designs that draw inspiration from dark and horror elements.
- **Vintage Hollywood Horror:** There is a trend of incorporating classic horror movies and iconic characters into fashion designs, providing a nostalgic and unique appeal.
- **Electrifying Hair Trends:** There is an opportunity to experiment with bold and electrifying hairstyles that add a dramatic and unconventional element to fashion styling.

### Industries Being Reshaped

- **Fashion Design:** Fashion designers can explore the realm of dark and horror-inspired fashion, offering a unique and alternative clothing aesthetic.
- **Film and Entertainment:** Film and entertainment industries can collaborate with fashion designers to create marketing campaigns or merchandise inspired by classic horror movies.
- **Beauty and Haircare:** Beauty and haircare professionals can experiment with innovative and dramatic hairstyles that incorporate elements of electrifying and unconventional looks.

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