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# Next-Gen Hydration Bottles
air up's Award-Winning Gen2 PAB "Flavors" Water with Aromatic Pods

By Laura McQuarrie | Published 2024-05-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/gen2-pab
References: [fox2now](https://fox2now.com/business/press-releases/cision/20240514LN13835/air-up-launches-next-generation-water-bottle-with-upgraded-features-and-delicious-new-flavor-pods-to-make-hydration-fun-flavorful-and-sustainable/) & [intl.air-up](https://intl.air-up.com/)

![Next-Gen Hydration Bottles](https://cdn.trendhunterstatic.com/thumbs/534/gen2-pab.jpeg)

75% of American adults suffer from chronic dehydration and to help more people meet the recommended daily water intake, air up—the company behind the world's first [refillable](https://www.trendhunter.com/trends/holy-syrup-bottle) [scent-based drinking system](https://www.trendhunter.com/trends/sniff-n-sip)—is introducing the next-generation Polymer Adapter Bottle (Gen2 PAB). This iF Design Award winner is leak-free, dishwasher-safe and made with more than 50% recyclable materials.

air up challenges the idea that drinking water is a chore by using pods that allow users to [flavor their water](https://www.trendhunter.com/trends/sweetleafs-water-drops) using only scent. Gen2 PAB boasts instant flavor activation thanks to the innovative ActiveOn Mouthpiece, which needs no lifting for infusion.

Soon, the brand will be launching two new five-pod variety packs in the United States: one with mango passion fruit, peach iced tea, lime, cherry cola and cassis fruit, and a second with cola, watermelon, orangeade, apple, and pineapple.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 90% | Activity: 90% | Freshness: 24%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What's Driving This Trend

- **Scent-based Hydration:** Leveraging scent to enhance water consumption presents a novel method to combat chronic dehydration.
- **Eco-friendly Hydration Products:** Using over 50% recyclable materials in products like the Gen2 PAB appeals to environmentally conscious consumers.
- **Convenient Drink Infusion Technology:** The ActiveOn Mouthpiece offers hassle-free flavor activation, eliminating the need for traditional lifting mechanisms.

### Who This Affects Most

- **Health and Wellness:** Innovative hydration solutions address widespread issues such as chronic dehydration.
- **Sustainable Consumer Goods:** Products with higher recyclable material content align with growing environmental sustainability trends.
- **Smart Kitchenware:** Advanced infusion technology in drinkware enhances the user experience and convenience in daily hydration routines.

## Related on Trend Hunter

- [Scent-Based Water Bottles](https://www.trendhunter.com/trends/air-up.md)
- [Scent-Powered Water Bottles](https://www.trendhunter.com/trends/air-up-o.md)
- [Scent-Flavored Water Bottles](https://www.trendhunter.com/trends/click-water-bottle.md)
- [Active Lifestyle Hydration Bottles](https://www.trendhunter.com/trends/air-up-click.md)
- [Scent-Flavored Straws](https://www.trendhunter.com/trends/air-up-straw.md)
- [Festive Water Enhancer Pods](https://www.trendhunter.com/trends/air-up-christmas-cheers.md)
- [Scent-Flavored Tumblers](https://www.trendhunter.com/trends/the-tumbler-by-air-up.md)
- [Dark Superhero Water Bottles](https://www.trendhunter.com/trends/batman-x-air-up.md)
- [Milkshake-Inspired Hydration Pods](https://www.trendhunter.com/trends/shaky-shakes-pods.md)
