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# Rugged Weather-Ready Sneakers
ASICS' GEL-PTG MT Sneaker Gets a Weatherized Makeover

By Amy Duong | Published 2020-06-11 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/gelptg-mt-sneaker
References: [hypebeast](https://hypebeast.com/2020/6/asics-gel-ptg-mt-g-tx-gore-tex-black-white-info) & [asics](https://www.asics.com/jp/ja-jp/mk/sportstyle?_ga=2.64350511.1668003524.1591750996-73849951.1591588236)

ASICS launches the latest iteration of the signature GEL-PTG MT sneaker model as the Japanese brand spotlights a weatherized update. The silhouette is offered in the colorway options of either black or white for a minimal finish. The top of the sneakers feature the brand's logo over the cushioned tongue.

Additionally, the sneakers also have a lace guard for protective purposes on top of the forefoot along with a metallic zipper in contrast to the rest of the tonal design. The cover can also be removed for a clean look overall. The uppers are constructed from a textured canvas material and have smooth leather paneling through the heel, sidewalls, toe cap, and eyelets.

Image Credit: ASICS

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 36% | Activity: 31% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **Weatherized Sneakers:** Opportunity for brands to create sneakers that can withstand various weather conditions.
- **Minimalistic Finish:** Design trend of sleek and clean aesthetics in sneaker models.
- **Removable Covers:** Innovation opportunity to allow customization and versatility in sneaker design.

### Sectors Adopting This

- **Footwear:** Brands can explore new materials and technologies to create weatherproof sneakers.
- **Fashion:** Incorporating minimalistic designs can attract consumers seeking sleek and modern sneaker options.
- **Apparel Accessories:** Opportunity to develop removable sneaker covers as an additional accessory for customization purposes.

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