# Retro Florescent Tonal Sneakers ASICS Prepares for Summer with a New GEL-KAYANO 5 OG Colorway By Amy Duong | Published 2019-05-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/gelkayano-5-og References: [hypebeast](https://hypebeast.com/2019/5/asics-gel-kayano-5-og-white-release-information) & [afew-store](https://www.afew-store.com/en/asics-gel-kayano-5-og-allwhite-allwhite/) Footwear label [ASICS](https://www.trendhunter.com/trends/pink-glo-colorway) unveils a new tonal iteration of the signature [GEL](https://www.trendhunter.com/trends/gel-kayano-14-sneaker)-KAYANO 5 OG sneakers in preparation for the summer season. The retro silhouette retains its structure, with an upper constructed from a blend of white mesh and white leather materials before being accented with some bold hues. The details are informed through sea blue and fluorescent yellow details. The sole unit boasts a worn-out finish with its off-white color -- the same detail is also showcased on the sneaker's suede paneling detail. The whole sneaker sits atop of a chunky sole unit that is complete with a bright yellow outsole, white speckled details, and blue fin-like cutouts before it is rounded out with the DUOMAX branding in dark gray. The aforementioned sea blue also adorns the [GEL bubble](https://www.trendhunter.com/trends/gelkayano-20-2) and ASICS branding. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 66% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What Makes This Trend Stand Out - **Retro Sneaker Revival:** ASICS introduces a new tonal iteration of the GEL-KAYANO 5 OG sneakers, presenting an opportunity for others to capitalize on the revival of retro designs. - **Bold Accent Trend:** The use of bold hues like sea blue and fluorescent yellow in ASICS' GEL-KAYANO 5 OG colorway presents an opportunity for other brands to incorporate statement-making accents into their products. - **Worn-out Finish:** The worn-out finish on the sole unit of ASICS' GEL-KAYANO 5 OG sneakers suggests an opportunity for other companies to use distressed finishes in their footwear designs. ### Sectors Adopting This - **Athletic Footwear:** ASICS' release of the GEL-KAYANO 5 OG sneakers creates an opportunity for athletic footwear companies to incorporate retro designs into their product lines. - **Fashion:** The bold accent trend seen in ASICS' GEL-KAYANO 5 OG colorway suggests an opportunity for fashion brands to incorporate the trend into their clothing and accessory designs. - **Sneaker Manufacturing:** The use of worn-out finishes by ASICS in their GEL-KAYANO 5 OG sneakers represents an opportunity for sneaker manufacturers to explore alternative finishes and materials in their product designs. ## Related on Trend Hunter - [Pink-Tinged Technical Sneakers](https://www.trendhunter.com/trends/pink-glo-colorway.md) - [Neon-Tinged Technical Sneakers](https://www.trendhunter.com/trends/gelsekiran-1.md) - [Dynamic Tonal Sleek Runners](https://www.trendhunter.com/trends/blue-neptune.md) - [Metallic Color-Blocked Tech Sneakers](https://www.trendhunter.com/trends/gel-kayano-14-sneaker.md) - [Metallic-Accented Lifestyle Shoes](https://www.trendhunter.com/trends/gelkayano-14-6.md) - [Cool-Toned Lifestyle Sneakers](https://www.trendhunter.com/trends/mistcream.md) - [Metallic Joint-Crafted Sneakers](https://www.trendhunter.com/trends/gelkayano-12.md) - [Metallic Red-Tinged Sneakers](https://www.trendhunter.com/trends/gelkayano-121.md) - [Glowing Luminous Technical Sneakers](https://www.trendhunter.com/trends/gelkayano-14-4.md)