# Urban City-Themed Running Shoes ASICS and atmos Join Forces on Subway-Inspired GEL LYTE III OGs By Amy Duong | Published 2022-04-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/gel-lyte-iii-og References: [hypebeast](https://hypebeast.com/2022/4/atmos-asics-gel-lyte-iii-tokyo-nyc-subway-release-date) & [atmos-tokyo](https://www.atmos-tokyo.com/) [ASICS](https://www.trendhunter.com/trends/gravel-black) works in collaboration with atmos on a new set of the GEL LYTE III OG sneaker model that is both designed with inspiration from subway lines. There are two colorways in total and each one boasts the actual train lines of each city that takes on the same design language as Google Maps. It is printed all over the upper, spotlighting [New York City and Tokyo respectively](https://www.trendhunter.com/trends/neon-tokyo). The New York iteration has tiger stripes on the medial side of the shoe for a touch of contrast against the grey base foundation. The Japan iteration is done in navy blue with kanji letters on the front side of the shoe. The tongues are accented with more motifs to the city lines. Image Credit: atmos ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 2% | Activity: 14% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Why This Trend Is Growing - **Subway-inspired Sneakers:** ASICS and atmos collaborate to design running shoes that take inspiration from subway lines and city maps. - **City-themed Athletic Footwear:** A trend towards athletic shoes inspired by urban landscapes and architecture. - **Localized Footwear Designs:** Localized streetwear with motifs and designs specific to a particular city or region. ### Industries Being Reshaped - **Athletic Footwear Industry:** The athletic shoe industry can capitalize on the trend of city-inspired designs to attract a new set of customers. - **Tourism Industry:** Tourism could potentially partner with shoe companies to create city-themed shoes as souvenirs for tourists. - **City Apparel Industry:** City-themed footwear can compliment the apparel industry that caters to city-specific fashion trends. ## Related on Trend Hunter - [Stealthy Sporty LIfestyle Footwear](https://www.trendhunter.com/trends/gravel-black.md) - [Muted Lifestyle Trail Sneakers](https://www.trendhunter.com/trends/gelnyc-3.md) - [Iconic Anime-Inspired Shoes](https://www.trendhunter.com/trends/gelnyc-2.md) - [Futuristic Heritage Runners](https://www.trendhunter.com/trends/gelnyc-2055.md) - [Glowing Luminous Technical Sneakers](https://www.trendhunter.com/trends/gelkayano-14-4.md) - [Exclusive Grey Breathable Sneakers](https://www.trendhunter.com/trends/gelnyc-sneaker-1.md) - [Revived Dynamic Running Sneakers](https://www.trendhunter.com/trends/adistar-cushion-3.md) - [Neutral Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/gelnyc-5.md) - [Weatherized Sleek Collaborative Shoes](https://www.trendhunter.com/trends/gelterrain.md)