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# Location-Tracking Package Labels
The G+D Smart Label Turns Packages into IoT-Enabled Units

By Michael Hemsworth | Published 2025-01-10 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/gd-smart-label
References: [foodbev](https://www.foodbev.com/news/g-d-unveils-smart-label-for-location-tracking) & [gi-de](https://www.gi-de.com/en/)

![Location-Tracking Package Labels](https://cdn.trendhunterstatic.com/thumbs/556/gd-smart-label.jpeg)

The G+D Smart Label has been introduced by Giesecke+Devrient (G+D) as an intelligent, [connected tracking solution](https://www.trendhunter.com/trends/rolling-square) that will enable any package to be transformed into an Internet of Things (IoT)-enabled device. The label was developed in partnership with Sensos and features an [ultra-thin profile](https://www.trendhunter.com/trends/slimca-here-2-tracker) that's reported to be just larger than a credit card, and will provide [accurate and cost-effective tracking](https://www.trendhunter.com/trends/icetag). The label is well-suited to a wide range of industries including parcel delivery, fleet management, shipping, luxury goods monitoring and more.

Head of Portfolio Strategy for IoT Solutions at G+D Sharath Muddaiah spoke on the G+D Smart Label saying, "Following the launch of our award-winning first-generation Smart Label solution in 2023, we have been working on the development of an even more compact and highly accurate solution. The G+D Smart Label provides a single end-to-end solution, including dedicated service support and warranty from one source. Our industry has seen many a solution which, once sold, has limited support, and we are here to set a new trend.”

## Trend Insights (Trend Hunter)

- Score: 6.9/10
- Popularity: 87% | Activity: 88% | Freshness: 33%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business)

## Key Themes

### What Makes This Trend Stand Out

- **Iot-powered Logistics:** Transforming traditional packages into IoT-enabled units opens up new possibilities for precision tracking and real-time data in logistics.
- **Ultra-thin Smart Tech:** The advent of ultra-thin smart labels that rival the size of a credit card highlights a shift toward more seamless integration with physical products.
- **Integrated End-to-end Solutions:** Providing comprehensive service and support alongside advanced technology fosters a shift towards fully integrated solutions in the IoT landscape.

### Sectors Adopting This

- **Parcel Delivery:** The parcel delivery industry stands to benefit significantly from new technologies that offer improved tracking capabilities and enhanced customer satisfaction.
- **Fleet Management:** Fleet management could see a paradigm shift with the incorporation of smart tracking labels, providing detailed insights and operational efficiencies.
- **Luxury Goods Monitoring:** Luxury goods monitoring is being transformed by cutting-edge IoT technologies that ensure authenticity and secure global transportation.

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