# Bright Bulb Boxes Gauss LED Packaging Concept Helps the Brand's Technology Stand Out By Vittoria Natarelli | Published 2010-09-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/gauss-led-packaging-concept References: [lovelypackage](http://lovelypackage.com/gauss-led/) & [ideasthatrock.wordpress](http://ideasthatrock.wordpress.com/) The Gauss LED Packaging Concept was designed by Fastway. Fastway wants to put Gauss on the map because the lighting company has begun to produce [LED bulbs and lighting](https://www.trendhunter.com/trends/pyl-lighting) based on future technologies. This exciting technology needs [exciting packaging](https://www.trendhunter.com/trends/redesigned-retail-packaging) and Fastway has created some standout pieces. The boxes are divided into [cold, warm and neutral color temperatures](https://www.trendhunter.com/trends/aura-collection-1). The designer also acknowledged details like the number of diodes which are visualized too. **Implications** - One of the most important parts of selling a brand is its packaging. By featuring packaging that is avant-garde yet still true to the product, the company shows a willingness to eschew the traditional conventions of product design in favor of something unique. This engenders goodwill from consumers seeking products from a company that places innovation over the 'safe' choice. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 46% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **LED Packaging:** LED lighting companies can utilize innovative packaging designs (such as Gauss LED Packaging) to differentiate themselves from traditional lighting competitors and showcase their cutting-edge technology. - **Color-temperature-divided Packaging:** Division of packaging design by color temperatures (such as the cold, warm and neutral boxes of Gauss LED Packaging) can help customers identify the appropriate LED bulbs for their needs. - **Avant-garde Packaging:** Innovative and unique packaging (such as the standout designs of Gauss LED Packaging) can help businesses showcase their brand as forward-thinking and innovative. ### Sectors Adopting This - **Lighting:** Lighting companies producing modern LED technology can benefit from creative packaging designs (such as Gauss LED Packaging) as a way to distinguish themselves in a competitive market. - **Design/branding:** Design and branding firms can leverage the trend of cutting-edge packaging (such as Gauss LED Packaging) as a way to differentiate their services from competitors who offer traditional packaging designs. - **Retail:** Retailers selling LED lighting products can use packaging design (such as the color-temperature-divided boxes of Gauss LED Packaging) to help customers identify and choose the right bulbs for their needs. ## Related on Trend Hunter - [High-Performance Residential LED Lighting](https://www.trendhunter.com/trends/residential-led-lighting.md) - [Camera-Equipped Delivery Parcels](https://www.trendhunter.com/trends/living-packets.md) - [Inclusive Skincare Branding](https://www.trendhunter.com/trends/featforskin.md) - [Streamlined Packaging Updates](https://www.trendhunter.com/trends/blanco-1.md) - [Dazzling Gradient Lighting Systems](https://www.trendhunter.com/trends/star-bulb.md) - [Accessible Health-Focused Packaging](https://www.trendhunter.com/trends/nutrition-information-label.md) - [Customizable Packaging Solutions](https://www.trendhunter.com/trends/innovative-packaging-solution.md) - [Functional Health-Focused Packaging Aesthetics](https://www.trendhunter.com/trends/cleveland-kitchen1.md) - [Contemporary Tea Packaging](https://www.trendhunter.com/trends/chaiboy.md)