# Bar-Strength Gourmet Cocktails Gather Gourmet Cocktails Put an Indulgent Twist on Classic Serves By Laura McQuarrie | Published 2024-10-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/gather-gourmet-cocktails References: [instagram](https://www.instagram.com/thegrocerofficial/p/DAs9Mj0Nxyr/) & [barmagazine](https://barmagazine.co.uk/global-brands-launches-bar-strength-gourmet-cocktail-range-gather/)  The classics are revered for a reason, but modern drinkers crave fresh flavors, decadence, and novelty—driving the launch of [Gourmet Gather](https://www.trendhunter.com/trends/elevated-tea-spritzers) Cocktails, a range of [ready-to-drink cocktails](https://www.trendhunter.com/trends/coppa-cocktails) that reinvent timeless serves with indulgent twists. This super-premium range of [bar-strength cocktails](https://www.trendhunter.com/trends/avenue-8) comes in at 12% to 14.9% ABV, and offers up varieties like Salted Caramel Banana Colada, Chocolate Honeycomb Espresso Martini, and Spicy Mango Margarita. Emily Seddon, Brand Manager at Gather, says: “Gather caters to diverse preferences, led by industry insights that have influenced flavour, texture, price, design and ABV – providing venues and retailers with the ability to provide indulgent, bar quality cocktails for their customers." Gourmet Gather Cocktails was shortlisted for The Grocer’s Label & Pack Design of the Year as part of the New Product & Packaging Awards, and Salted Caramel Banana Colada was named a finalist in the Alcoholic Drinks category. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 49% | Activity: 62% | Freshness: 29% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Premium Ready-to-drink Cocktails:** The rise of premium ready-to-drink cocktails addresses the modern drinker's desire for convenience paired with luxury, transporting high-end bar experiences into the home. - **Decadent Flavor Innovations:** Novel flavor profiles such as Salted Caramel Banana and Chocolate Honeycomb highlight the trend of using indulgent ingredients to elevate and reinterpret classic cocktail serves. - **Elevated Alcoholic Beverages:** Bar-strength RTD cocktails with elevated ABV reflect a growing trend toward stronger, more sophisticated tasting experiences for consumers looking for a premium drink at home. ### Where This Applies - **Beverage Industry:** The beverage industry is seeing a surge in innovation with the introduction of premium, ready-to-drink cocktails that combine convenience with gourmet flavors. - **Hospitality Industry:** Hospitality venues benefit from offering high-quality, pre-mixed cocktails that cater to consumers seeking sophisticated tastes without the hassle of traditional mixology. - **Packaging Industry:** The packaging industry plays a crucial role as visually appealing and functional designs become essential to differentiate premium RTD cocktail brands in a competitive market. ## Related on Trend Hunter - [Bar-Strength Canned Cocktails](https://www.trendhunter.com/trends/fullstrength-cocktails.md) - [Branded Ready-to-Pour Cocktails](https://www.trendhunter.com/trends/readytoserve-cocktails.md) - [Cocktail-Inspired Desserts](https://www.trendhunter.com/trends/layered-desserts.md) - [Pre-Batched RTD Cocktails](https://www.trendhunter.com/trends/batch-bottle.md) - [Canned Bar-Quality Summertime Cocktails](https://www.trendhunter.com/trends/served-cocktails.md) - [Shakeable Canned Martinis](https://www.trendhunter.com/trends/premium-full-strength-cocktails.md) - [Bar-Inspired High-ABV Cocktails](https://www.trendhunter.com/trends/funkin-cocktails-double-shot.md) - [Ready-To-Drink Classic Cocktails](https://www.trendhunter.com/trends/readytodrink-classic-cocktails.md) - [Ultra-Premium Cocktail Expansions](https://www.trendhunter.com/trends/deko-cocktails.md)