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# Gas Mask Fashion
Aitor Throup's Strange Suit

By Bianca | Published 2008-02-23 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/gas-mask-fashion-aitor-throup
References: [dvice](http://dvice.com/archives/2008/02/gas_mask_suit_s.php) & [kanyeuniversecity](http://www.kanyeuniversecity.com/blog/?em3106=192652_-1__0_~0_-1_2_2008_0_0&em3161;=&em3281;=)

We were surprised to see [designer gas masks](http://www.trendhunter.com/trends/designer-gas-masks-high-fashion-protection), and just when the shock of the product's existence wore off, we've been replaced with the fear that gas mask fashion is another step closer to becoming main stream. Yikes.

**[Aitor Throup](http://www.kanyeuniversecity.com/blog/?em3106=192652_-1__0_~0_-1_2_2008_0_0&em3161=&em3281=)** has taken the design of an ordinary gray suit to the next level with the gas mask suit. It has the formation of several head-sized gas masks sewn on and covered in the same material as the suit.

Imagine getting on the airplane and seeing this guy perched behind a newspaper in business class. Would security even allow him through?

You won't necessarily knock 'em dead when you go in for an interview, but you can be sure they'll be talking about you long after you've left the room. Functionally, it doesn't look like it would be of much assistance either.

For the paranoid, I still suggest the fully functioning [couture gas masks](https://www.trendhunter.com/trends/shielding-jacket):

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 95% | Activity: 82% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### What's Driving This Trend

- **Designer Gas Masks:** Disruptive innovation opportunity: Explore new materials and technologies to create fashionable and functional gas masks.
- **Gas Mask Fashion:** Disruptive innovation opportunity: Combine fashion and protective gear to create stylish and safe clothing options.
- **Mainstream Gas Mask Trend:** Disruptive innovation opportunity: Develop accessible and affordable gas masks for everyday use.

### Who This Affects Most

- **Fashion:** Disruptive innovation opportunity: Integrate gas mask design into mainstream fashion brands and collections.
- **Safety Equipment:** Disruptive innovation opportunity: Improve the design and functionality of gas masks for various industries.
- **Aviation Security:** Disruptive innovation opportunity: Develop gas mask solutions that comply with airport security regulations and ensure passenger safety.

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