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# Route-Analyzing Mapping Systems
The Garmin 'Drive' Navigation Systems Get a Test Drive at CES 2016

By Michael Hemsworth | Published 2016-01-06 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/garmin-drive-navigation-system
References: [geeky-gadgets](http://www.geeky-gadgets.com/garmin-drive-sat-nav-systems-announced-05-01-2015/) & [newsroom.garmin](http://newsroom.garmin.com/press-release/automotive/garmin-revs-drive-introduces-new-automotive-product-line-focused-driver-awa)

Although consumers are looking to their smartphones more than ever when it comes to the in-car experience, the all-new [Garmin](https://www.trendhunter.com/trends/garmin-rv-8951095-navigators) 'Drive' Navigation Systems are designed to offer enhanced functionality beyond what a phone can offer.

Aside from offering enhanced [route guidance and traffic avoidance](https://www.trendhunter.com/trends/navigation-solution) capabilities, the Garmin 'Drive' Navigation Systems also offers drivers suggestions and tips throughout the trip. If the drive is quite long, the system will automatically encourage the driver to take a rest and offer pitstop and rest area suggestions. What's more, the Garmin 'Drive' Navigation Systems will let drivers know when they are approaching a red light or where [speed cameras](https://www.trendhunter.com/trends/vehicle-intelligence) are present to encourage safer driving.

The entire lineup of Garmin 'Drive' products will be on display at CES 2016.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 33% | Activity: 10% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **Enhanced Route Guidance:** The Garmin 'Drive' Navigation Systems offer advanced route guidance and traffic avoidance capabilities, surpassing smartphone functionality.
- **Driver Assistance:** The Garmin 'Drive' Navigation Systems provide drivers with suggestions, rest area recommendations, and alerts for red lights and speed cameras.
- **Safety Features:** The Garmin 'Drive' Navigation Systems prioritize safer driving by alerting drivers to speed cameras and encouraging rest stops during long trips.

### Industries Being Reshaped

- **Automotive:** The automotive industry can benefit from incorporating advanced navigation systems like Garmin 'Drive' to enhance driver experiences and improve safety.
- **Travel and Tourism:** The travel and tourism industry can utilize Garmin 'Drive' to provide travelers with route guidance, rest area suggestions, and alert them to potential road hazards.
- **Retail Electronics:** Retail electronics companies can capitalize on the demand for improved navigation systems by offering the Garmin 'Drive' products to customers looking for enhanced functionality and safety features.

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