# Glam Garden Editorials Marie Claire Australia's In Bloom Story Boasts Floral Fashions By Jana Pijak | Published 2015-02-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/garden-editorial-series References: [honestlywtf](http://honestlywtf.com/editorials/in-bloom-2/) & [forums.thefashionspot](http://forums.thefashionspot.com/showpost.php?p=12900685&postcount=326) Photographer Corrie Bond captures 'In Bloom', a glam garden editorial that is lensed for the pages of Marie Claire Australia. Gracing the publication's February 2015 issue, 'In Bloom' features a range of relaxed and feminine pieces that are accented with [botanical prints](https://www.trendhunter.com/trends/burberry-x-highgrove). Stylist Chloe Finley handpicks the shoot's feminine fashions and dresses model Olivia O'Driscoll in pieces from Karen Walker, [COS](https://www.trendhunter.com/trends/cos-summer-2026) and Miu Miu among other labels. Chloe works with O&M hair stylist Koh and [Chanel](https://www.trendhunter.com/trends/camlia-futura) makeup artist Charlie Kielty to transform Olivia in this garden editorial. The red-haired beauty is captured in a lush garden setting and poses with props like garden hoses, ladders and vintage pots. These decorative elements are picked out by prop stylists Lydia-Jane Saunders and Kathryn Blom. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 89% | Activity: 73% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Floral Fashion:** Opportunity for disruptive innovation in creating sustainable and eco-friendly floral fashion. - **Garden-inspired Editorials:** Opportunity for disruptive innovation in creating immersive virtual reality experiences for garden-inspired editorials. - **Botanical Prints:** Opportunity for disruptive innovation in using advanced printing techniques to create hyper-realistic botanical prints. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunities in the fashion industry include sustainable fashion, smart textiles, and augmented reality shopping experiences. - **Photography:** Disruptive innovation opportunities in the photography industry include virtual reality photography experiences, AI-powered image editing, and drone photography. - **Home Decor:** Disruptive innovation opportunities in the home decor industry include customizable 3D printed decorations, IoT-enabled smart home decor, and augmented reality interior design tools. ## Related on Trend Hunter - [Feminine Spring Apparel Collabs](https://www.trendhunter.com/trends/femininity-in-bloom.md) - [Patterned Floral Gardening Clogs](https://www.trendhunter.com/trends/gardening-clog.md) - [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md) - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Floral-Imbued Fashion Exhibits](https://www.trendhunter.com/trends/flowers-of-yves-saint-laurent.md) - [Stunning Dried Flower Arrangements](https://www.trendhunter.com/trends/east-olivia.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Floral High-End Makeup Capsules](https://www.trendhunter.com/trends/camlia-futura.md)