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# Dreamy Boutique Rentals
The Garde Summerland Store is Both a Concept Store and Vacation Rental

By Madison Mackay | Published 2018-07-17 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/garde-summerland
References: [wallpaper](https://www.wallpaper.com/design/garde-santa-barbara-airbnb-concept-store) & [gardeshop](https://gardeshop.com/)

Scotti Sitz and John Davidson created the Garde Summerland store, a dreamy and idyllic storefront in Santa Barbara that operates as a [classic concept store](https://www.trendhunter.com/trends/la-maison-gnrale) as well as a [short-term apartment rental](https://www.trendhunter.com/trends/sea-sea).

The store was built inside a [historic barn](https://www.trendhunter.com/trends/estancia-san-jos) that was delicately restored by the owners using their own pieces of furniture and lighting throughout. Sitting unchanged for the past 50 years, the updated barn is now a modern and contemporary space that keeps random vintage accents in the flooring, brickwork and windows. The upstairs is available for rent, adorned with the designer's luxurious pieces for a comfortable and airy vacation rental that was created to feel like home.

The Garde Summerland concept store and upper vacation rental are both available to visit now, purchase high-end pieces of homeware or visit Santa Barbara in a unique and stylish way.

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 90% | Activity: 80% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Concept Store Vacation Rentals:** Combining the concept store experience with vacation rentals will appeal to consumers looking for unique and stylish travel accommodations.
- **Historic Barn Restoration:** The trend of restoring historic buildings and creating modern spaces while preserving vintage accents will attract consumers seeking a blend of old and new aesthetics.
- **Luxurious Home Rentals:** Offering luxurious vacation rentals with designer furniture and decor can attract high-end consumers who value comfort and style in their travels.

### Where This Applies

- **Retail:** Retailers can consider incorporating short-term concept store rentals to offer a unique shopping experience, while increasing revenue through vacation rental bookings.
- **Hospitality:** Hotels and resorts could offer unique accommodations by restoring historic buildings and offering high-end designer decor rentals to attract luxury consumers.
- **Real Estate:** Real estate developers can explore the potential of restoring historic buildings and offering stylish vacation rental options for potential buyers as a unique selling point.

## Related on Trend Hunter

- [Surrealist Shopping Experiences](https://www.trendhunter.com/trends/dreams-is.md)
- [Affordably Decorated Getaways](https://www.trendhunter.com/trends/house-of-homegoods.md)
- [Boutique Grocery Makeovers](https://www.trendhunter.com/trends/womens-clothing-boutique.md)
- [Grand Apartment-Inspired Showrooms](https://www.trendhunter.com/trends/stylish-furniture-showroom.md)
- [California-Inspired Gallery-Style Stores](https://www.trendhunter.com/trends/frame-store.md)
- [Furniture-Led Curated Ranch Homes](https://www.trendhunter.com/trends/santa-ynez-ranch-home.md)
- [Vintage Homeware Shops](https://www.trendhunter.com/trends/vintage-homeware-shop.md)
- [Artist Loft-Resembling Stores](https://www.trendhunter.com/trends/tutto-bene.md)
- [Distinctive Luxury Retail Spaces](https://www.trendhunter.com/trends/jacquemus-boutique.md)
