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# Badass Baby Dolls
Gangsta Babies

By Cowbag | Published 2008-09-04 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/gangsta-babies-baby-dolls-get-tough
References: [mezcotoyz](http://www.mezcotoyz.com/store/detail.aspx?ID=625)

These [gangster dolls](https://www.trendhunter.com/trends/deddy-bears) have an odd appeal, in an ironic way, as they are clearly hideous. With [accessories like a crown necklace](https://www.trendhunter.com/trends/xox-kweenie), baby bling and ‘crib on board’ t-shirts, these tough little bambinos are hard not to give attention to.

They are currently available on pre-order at $113 for the set. Gangsta Babies series 1 will be available in October 2008.

I tried, but I simply couldn't compete with the description on the Gangsta Baby website:

"*Comin straight outta crib-town! Each of these 10-inch hooddlers is A-Listing in the play ground. Rockin fabtastic clothing and so much baby bling that other rug rats can only catch their vapors."*

The Series 1 set contains Pookie, "the green-eyed baller", Benjino, the "carrot toped homey," Rey Rey,"a playa who is #1 with all the shorties" and Big Deuce, the "lil’ shot caller."

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 66% | Activity: 76% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys)

## Key Themes

### Why This Trend Is Growing

- **Gangster-inspired Toys:** There is an emerging trend in the toy industry towards creating dolls and toys with a gangster theme, offering opportunities for customization and personalization to target niche markets.
- **Hyper-specific Consumer Segments:** As seen with the Gangsta Baby dolls, there is an increasing demand for products that cater to niche markets—creating opportunities for brands to offer ultra-specific products for a variety of niche markets.
- **Irony-inspired Design:** The Gangsta Baby dolls are an example of how irony can be used in design to create unique and attention-grabbing products that stand out in the market.

### Industries Being Reshaped

- **Toy Manufacturing:** The toy industry can incorporate gangsta-inspired design into their products to appeal to a new demographic of consumers, which can lead to an increase in sales and engagement.
- **Custom Product Design:** Custom product design can be a lucrative industry for designers, allowing them to create unique and specific products that appeal to niche markets like those looking for irony-inspired or gangster-themed products.
- **Fashion:** Fashion companies can take inspiration from ironic designs like the Gangsta Baby dolls to create unique accessories and clothing, appealing to younger and more diverse audiences looking for something different.

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