# Gamified Shopping Apps Yaysay Combines AI-Powered Personalization & Gamification By Laura McQuarrie | Published 2023-09-27 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/gamified-shopping-app References: [businesswire](https://www.businesswire.com/news/home/20230927522989/en)  Yaysay is a gamified shopping app that just launched in Beta mode, treating users to a next-gen shopping experience that's enhanced by AI-driven personalization. Yaysay wants to make off-price shopping an exciting five-minute daily habit, all the while sustainably addressing excess inventory in the retail industry. The app presents users with a personalized fashion feed featuring relevant items, and the treasure-hunting experience as a whole draws from social media, dating apps, gaming interfaces and limited supply. On the app, there's always a fresh supply of content to deliver and brands can get their hands on excess stock from coveted brands like Chloe, Isabel Marant, Ganni and [Loewe](https://www.trendhunter.com/trends/fashion-gaming-app-drest) at unbeatable prices. This new gamified shopping app comes from retail industry pioneers, including two of the co-founders of Casper and executives from Gilt Groupe and [Stitch Fix](https://www.trendhunter.com/trends/stitch-fix-vision). ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 77% | Activity: 95% | Freshness: 18% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Why This Trend Is Growing - **Next-gen Shopping:** Yaysay is revolutionizing the shopping experience by combining AI-powered personalization and gamification. - **Treasure-hunting Experience:** Yaysay offers a unique treasure-hunting experience inspired by social media, dating apps, gaming interfaces, and limited supply. - **Off-price Shopping:** Yaysay aims to make off-price shopping an exciting daily habit, providing users with fresh content and unbeatable prices. ### Industries Being Reshaped - **Retail:** Yaysay disrupts the retail industry by addressing excess inventory and offering a personalized fashion feed with attractive off-price items. - **Fashion:** Yaysay creates disruption in the fashion industry by connecting brands with excess stock to a user base seeking limited supply items at discounted prices. - **Technology:** Yaysay's use of AI-powered personalization and gamification presents a disruptive innovation opportunity in the technology industry, enhancing the shopping experience for users. ## Related on Trend Hunter - [AI-Powered Shopping Platforms](https://www.trendhunter.com/trends/aipowered-shopping-platform.md) - [Gamified Shopping Carts](https://www.trendhunter.com/trends/smart-shopping-cart-1.md) - [Rewarding AI Shopping Apps](https://www.trendhunter.com/trends/shopup.md) - [Gamified Cashback Platforms](https://www.trendhunter.com/trends/shopback.md) - [AI-Native Commerce Platforms](https://www.trendhunter.com/trends/glance-ai.md) - [Personal Shopping Apps](https://www.trendhunter.com/trends/aritzias-new-app.md) - [AI Resale Apps](https://www.trendhunter.com/trends/croissant-app.md) - [Fashion AI Platforms](https://www.trendhunter.com/trends/fashion-ai-platforms-ai-fashion-concierege-app-aesthetic-creates-a-tailored.md) - [Fashion Gaming App-Updates](https://www.trendhunter.com/trends/fashion-gaming-app-drest.md)