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# Gamer-Friendly Furniture
Ikea's Gamer Furniture Was Teased in a Promotional Video

By Ell Smith | Published 2021-02-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/gamer-furniture
References: [hypebae](https://hypebae.com/2021/2/ikea-gaming-furniture-collection-chair-desk-mousepad-asus-rog-collaboration-release) & [ikea](https://www.ikea.com/ca/en/cat/gaming-chairs-47067/)

Known for its no-frills furniture at affordable price points, [Ikea](https://www.trendhunter.com/trends/rog) is positioned as the go-to home essentials brand that blends practicality and style -- now, the Swedish furniture giant is stepping outside of its traditional offerings with a line of gamer furniture made in collaboration with [ASUS Republic of Gamers](https://www.trendhunter.com/trends/destrier-ergo).

While always popular, gaming and streaming have seen a significant increase throughout the pandemic as consumers are looking to both escape and entertain. Ikea's line is reflective of that, offering consumers an expansive collection.The collection was presented in a teaser video which highlighted some of the upcoming styles. From the line, consumers can expect [high-performance chairs and adjustable desks](https://www.trendhunter.com/trends/corsair-platform4-desk) alongside smaller accessories such as neck pillows, ring lights, phone holders and mouse pads.

Image Credit: Ikea

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 70% | Activity: 65% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Why This Trend Is Growing

- **Gaming Furniture:** Furniture manufacturers that partner with gaming brands can develop a new category of furniture targeted specifically at gamers.
- **Home Entertainment:** Creating furniture and accessories that facilitate home entertainment can be a profitable market for furniture manufacturers.
- **Ergonomic Design:** Incorporating ergonomic design into furniture accessories targeted at gamers can provide this market with a unique selling point.

### Industries Being Reshaped

- **Furniture:** By partnering with gaming brands, furniture manufacturers can tap into the growing market of gaming enthusiasts who are looking for immersive gaming experiences.
- **Home Goods:** Home goods manufacturers can create targeted accessories like ring lights and neck pillows to cater to the home entertainment needs of consumers.
- **Gaming:** Gaming companies can collaborate with furniture companies to create gaming-specific furniture that enhances the gaming experience and provides a new revenue stream for both industries.

## Related on Trend Hunter

- [Gaming-First Furniture Collections](https://www.trendhunter.com/trends/ikea-brannboll.md)
- [Comfort-Driven eSports Furniture](https://www.trendhunter.com/trends/gaming-desk-and-chair.md)
- [Low-Cost Gamer Furniture](https://www.trendhunter.com/trends/ikea-huvudspelare-gaming-chair.md)
- [Video Game-Inspired Furniture Catalogue](https://www.trendhunter.com/trends/ikea-australia-1.md)
- [Casual Gaming Furnishings](https://www.trendhunter.com/trends/brannboll.md)
- [User-Centered Ergonomic Gaming Chairs](https://www.trendhunter.com/trends/ergonomic-gaming-furniture.md)
- [Connected Gamer Desk Designs](https://www.trendhunter.com/trends/toughdesk-350-smart-gaming-desk.md)
- [Intergalactic Gamer Chair Designs](https://www.trendhunter.com/trends/starfield-x-tempur-dream-chair.md)
- [Health-Conscious Gaming Furniture](https://www.trendhunter.com/trends/eureka-ergonomic-gaming-desk.md)
