# Medieval Fantasy Makeup Allison Chase's Game of Thrones Makeup Represents Each House By Laura McQuarrie | Published 2014-07-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/game-of-thrones-makeup References: [designtaxi](http://designtaxi.com/news/367770/Awesome-Make-Up-Looks-Inspired-By-The-Houses-In-Game-Of-Thrones/) & [facebook](https://www.facebook.com/allisonchasemakeup/posts/722503864457928) Although the costumes and hairstyles get a lot of attention on the show, Game of Thrones makeup often goes unnoticed because it stays fairly authentic to the time period it is set in. However, these awesome [Game of Thrones-inspired makeup looks](https://www.trendhunter.com/trends/15-pro-game-of-thrones) by artist Allison Chase go for [full-on fantasy](https://www.trendhunter.com/trends/four-essential-sets), taking inspiration from each of the houses from the world of Westeros. The dramatic makeup looks draw inspiration from the emblems of each house, including a woodsy antler-like look for House Baratheon, a fiery face for House Martell and [lavish jewelry-like eye makeup](https://www.trendhunter.com/trends/shells-jewel-collection) for House Lannister. Although most of the colors are more vivid than the muted, medieval tones that fans are used to seeing in the show, these dramatic looks are striking interpretations of what each Game of Thrones family embodies. ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 40% | Activity: 79% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Fantasy-inspired Makeup:** Opportunity for innovative makeup products and techniques that draw inspiration from fantasy worlds like Game of Thrones. - **House-themed Makeup:** Potential for cosmetic brands to create makeup lines specifically designed to represent different houses from popular fictional universes. - **Authentic-themed Makeup:** Rise in demand for makeup that stays true to the time period and setting of a particular theme or era. ### Where This Applies - **Cosmetics:** Opportunity for cosmetic brands to create new product lines that cater to the fantasy and authentic-inspired makeup trends. - **Entertainment:** Collaboration opportunities between makeup brands and popular entertainment franchises to create themed collections based on iconic characters and worlds. - **Costume Design:** Increased demand for coordinated makeup looks that complement and enhance the overall aesthetic of costumes, leading to potential collaborations between makeup artists and costume designers. ## Related on Trend Hunter - [Fantasy-Series Inspired Eyewear](https://www.trendhunter.com/trends/diff-eyewear.md) - [Fantasy-Inspired Soap Collections](https://www.trendhunter.com/trends/dr-squatch-1.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Thematic Dragon-Inspired Timepieces](https://www.trendhunter.com/trends/dragon-inspired-timepieces.md) - [Fantasy-Inspired Hiking Shoes](https://www.trendhunter.com/trends/merrell-house-of-dragon.md) - [Intricate Fairytale-Like Makeup Sets](https://www.trendhunter.com/trends/four-essential-sets.md) - [Show-Inspired Coloring Books](https://www.trendhunter.com/trends/house-of-the-dragon-1.md) - [Vampire Film Makeup Lines](https://www.trendhunter.com/trends/colourpops-twilight-makeup.md) - [Romantic Regency Makeup Collections](https://www.trendhunter.com/trends/bridgeton-makeup-collection.md)