# Gum That Freshens Your Breath AND Body Fuwarinka By kyosuke0603 | Published 2007-03-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fuwarinka-gum-freshens-breath-and-body References: [ohgizmo](http://www.ohgizmo.com/2007/03/14/fuwarinka-gum-freshens-breath-and-body/) & [compactimpact](https://compactimpact.com/shopping/product_info.php?products_id=256) A gum that freshens not only your mouth, but also your skin. The Fuwarinka gum emits special aroma from your skin after an hour of chewing through the use of the new substances geraniol and linalool. It comes in [3 different flavors](https://www.trendhunter.com/trends/mentos-pure-fresh-strawberry): Fuwarinka Fresh Citrus, Fuwarinka Fruity Rose and Otokokaoru Rose Menthol for Men. So the next time you [chew a gum](https://www.trendhunter.com/trends/plastic-free-gum) after you smoke, it would take away not just your stinky breath but your [body odor](https://www.trendhunter.com/trends/ultimate-fresh-hygiene-wipes) as well. This unique gum will be available starting July 21st from CompactImpact.com. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 40% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Aroma-enhancing Products:** Disruptive innovation opportunity: Develop new products that enhance the aroma of the body or surroundings. - **Multi-functional Personal Care:** Disruptive innovation opportunity: Create personal care products that offer multiple benefits, such as freshening breath and improving skin odor. - **Sensory-enhanced Chewing Gum:** Disruptive innovation opportunity: Design chewing gum that provides sensory experiences beyond just taste, such as emitting special aromas. ### Where This Applies - **Personal Care:** Disruptive innovation opportunity: Integrate personal care products, like gum, that provide holistic benefits to consumers. - **Food and Beverage:** Disruptive innovation opportunity: Develop innovative food and beverage products that go beyond traditional functionality and offer additional sensory experiences. - **Health and Wellness:** Disruptive innovation opportunity: Explore the intersection of health and wellness by creating products that target both physical and sensory aspects of well-being. ## Related on Trend Hunter - [Unconventional Breath Fresheners](https://www.trendhunter.com/trends/breath-fresheners.md) - [Functional Breath Mints](https://www.trendhunter.com/trends/nude-mints.md) - [Eco-Friendly Breath Fresheners](https://www.trendhunter.com/trends/extrastrength-breath-freshener.md) - [Zinc-Infused Breath Mints](https://www.trendhunter.com/trends/breathrox.md) - [Plant-Powered Sugarless Gums](https://www.trendhunter.com/trends/refresh-gum.md) - [Better-for-You Sugarless Gums](https://www.trendhunter.com/trends/plant-based-chewing-gum.md) - [Popping Breath Mints](https://www.trendhunter.com/trends/breathrox-breath-mints.md) - [Dual-Roll Chewing Gums](https://www.trendhunter.com/trends/mentos-pure-fresh-duo-packs.md) - [Lasting Freshness Toothpastes](https://www.trendhunter.com/trends/crest-clean-breath.md)