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# Enormous Futuristic Sunglasses
Maison Martin Margiela Incognito Eyewear

By Noora Abu Eitah | Published 2008-07-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/futuristic-incognito-sunglasses-by-maison-martin-margiela
References: [maisonmartinmargiela](http://www.maisonmartinmargiela.com/en/collections/AH2008/collection-12.html) & [maisonmartinmargiela](http://www.maisonmartinmargiela.com/en/collections/AH2008/collection-12.html)

Summer is definitely the time to show off your awesome shades. On Trend hunter, [many cool sunglasses were featured](http://www.trendhunter.com/trends/top-26-sunglasses), whether they were over-sized, thick, or round frames, or with gradient lenses or no lenses at all. I would like to add a new style sunglasses to the TH collection. Maison Martin Margiela designed futuristic looking sunglasses called "incognito" due to their over-sized frames.

There are many stores around the world that sell this new collection including France, USA, Italy and Germany.

Check out some more work by Maison Martin Margiela:

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 96% | Activity: 92% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Over-sized Sunglasses:** Opportunity for brands to create unique and bold designs in the sunglasses industry.
- **Futuristic Eyewear:** Potential for technological advancements in eyewear design, incorporating innovative materials and functions.
- **Fashionable Sunglass Collections:** Demand for stylish sunglasses that offer a blend of fashion and functionality, presenting an opportunity for fashion brands.

### Where This Applies

- **Fashion Retail:** Potential to leverage new sunglass trends to differentiate from competitors and attract fashion-conscious consumers.
- **Eyewear Manufacturing:** Opportunity to explore new manufacturing techniques and materials to create futuristic eyewear designs.
- **Online Retail:** Growth potential in the online sunglasses market, creating a platform to showcase and sell unique and trendy sunglass collections.

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