# Skinned Disney Animals Furry Tale Gone Bad by Saint Hoax Raises Awareness of Animal Cruelty By Meghan Young | Published 2014-12-01 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/furry-tale References: [sainthoax](http://www.sainthoax.com/furrytale.html) There have been more than a few artists that have turned to Disney to raise awareness of important issues in the world, the latest project being the Furry Tale Gone Bad series. It depicts beloved Disney animals including Bambi, Simba and Abu having been skinned alive for their coveted fur. Although comprised of extreme imagery that many parents will want to shield their children's eyes from, Furry Tale controversially stokes the conversation. Created by Saint Hoax, who is known for his past Disney works involving [domestic abuse](http://www.trendhunter.com/trends/saint-hoax) and [eating disorders](http://www.trendhunter.com/trends/anorexia-awareness), the Furry Tale Gone Bad series is perhaps one of his most shocking. Nevertheless, he writes that it is "an awareness campaign that questions the fate of the world’s most beloved characters if they had been part of the fur trade industry." ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 91% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **Animal Cruelty Awareness:** Disruptive innovation opportunity: Develop new technologies and materials to create faux fur alternatives and reduce the demand for real animal fur. - **Art for Social Advocacy:** Disruptive innovation opportunity: Combine art and creativity with activism to raise awareness and provoke conversation on important issues. - **Controversial Imagery:** Disruptive innovation opportunity: Explore the use of provocative and controversial imagery to convey strong messages and engage audiences. ### Sectors Adopting This - **Fashion & Apparel:** Disruptive innovation opportunity: Introduce sustainable and cruelty-free fashion options to combat the use of real animal fur. - **Art & Design:** Disruptive innovation opportunity: Encourage artists to use their skills and platforms to bring attention to social and environmental causes. - **Advertising & Marketing:** Disruptive innovation opportunity: Create impactful advertising campaigns that challenge societal norms and spark conversations about pressing issues. ## Related on Trend Hunter - [Dairytale Bridal Tributes](https://www.trendhunter.com/trends/disney-wedding-dresses-1.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Cult Film-Inspired High Fashion](https://www.trendhunter.com/trends/the-lion-king-collection.md) - [Sustainable Kids Cartoon Capsules](https://www.trendhunter.com/trends/primark-2.md) - [Charity Organization Rebrands](https://www.trendhunter.com/trends/humane-world-for-animals.md) - [Diverse African Doll Collections](https://www.trendhunter.com/trends/creativesoul.md) - [Almost-Extinct Animal Sculptures](https://www.trendhunter.com/trends/fauna-series.md) - [Animal Equity Beauty Campaigns](https://www.trendhunter.com/trends/skin-proud.md) - [Animal Welfare Campaigns](https://www.trendhunter.com/trends/food-lion1.md)