# Winter-Themed Cake Mixes Pillsbury's Funfetti Winter Cake Mix is Perfect for the Cold Months Ahead By Katherine Pendrill | Published 2020-11-02 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/funfetti-winter-cake-mix References: [delish](https://www.delish.com/food-news/a34536272/funfetti-winter-cake-mix/) & [walmart](https://www.walmart.com/ip/PILLSBURY-FUNFETTI-Holiday-Blue-CAKE-15-25oz/712452090?irgwc=1&sourceid=imp_TiPTrnSrwxyJR9AwUx0Mo38SUkE2E31WlSudT40&veh=aff&wmlspartner=imp_10078&clickid=TiPTrnSrwxyJR9AwUx0Mo38SUkE2E31WlSudT40&sharedid=delish.com) With winter on its way, [Pillsbury](https://www.trendhunter.com/trends/funfetti-cake-donut-mix) has just debuted a new Funfetti Winter Cake Mix to help you get through the cold months ahead. Funfetti, also known as [confetti cake](https://www.trendhunter.com/trends/great-value-confetti-crunch), is a popular type of cake mix that features rainbow-colored sprinkles baked into the batter, and usually [vanilla frosting on top](https://www.trendhunter.com/trends/whipped-frosting). Now, Pillsbury has created a winter-themed version of the cake mix. The new Funfetti Winter Cake Mix consists of vanilla-flavored cake mix studded with blue, green, and yellow candy bits. After baking the mix into cupcakes or a full cake, you can decorate the top with the included blue icing and white, gold, and blue sprinkles. The result is a seasonal treat that also doubles as a fun indoor activity for cold winter days. Image Credit: Walmart ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 51% | Activity: 62% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy) ## Key Themes ### What Makes This Trend Stand Out - **Winter-themed Food Products:** Opportunity to create innovative and seasonal food products that cater to the winter months. - **Interactive Baking Kits:** Disruptive innovation opportunity to develop interactive baking kits that provide a fun and engaging experience for consumers. - **Seasonal Packaging Designs:** Opportunity to design unique and eye-catching packaging for seasonal products, enhancing their appeal to consumers. ### Sectors Adopting This - **Food Manufacturing:** Disruptive innovation opportunity for food manufacturers to create and market unique winter-themed products. - **Baking Supply Retail:** Opportunity for baking supply retailers to offer a wide range of winter-themed baking kits and supplies. - **Packaging and Design:** Disruptive innovation opportunity for packaging and design companies to help brands create seasonal packaging designs. ## Related on Trend Hunter - [Funfetti Cake Donut Mixes](https://www.trendhunter.com/trends/funfetti-cake-donut-mix.md) - [Sprinkle Cake Mixes](https://www.trendhunter.com/trends/funfetti-celebrations-cake-mix.md) - [Sprinkle-Packed Ice Cream Cakes](https://www.trendhunter.com/trends/funfetti-ice-cream-cake.md) - [Elf-Themed Baked Product Lines](https://www.trendhunter.com/trends/2024-holiday-season.md) - [Candy-Studded Mini Pancakes](https://www.trendhunter.com/trends/funfetti-mini-pancakes.md) - [Wintery Soft-Baked Cookies](https://www.trendhunter.com/trends/soft-baked-sugar-with-sprinkles-icing-cookies.md) - [Confetti Cake Candy Canes](https://www.trendhunter.com/trends/funfetti-candy-canes.md) - [Contemporary Confetti Cake Mixes](https://www.trendhunter.com/trends/joyfetti-cake-mix.md) - [Festively Themed Baking Products](https://www.trendhunter.com/trends/betty-crocker-products.md)