# Customizable Crowdfunding Platforms This Website Makes It Easy for Companies to Fund New Products By Katherine Pendrill | Published 2015-08-29 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/fund-new-products References: [techcrunch](http://techcrunch.com/2015/08/26/celery-launch/?ncid=rss) & [trycelery](https://www.trycelery.com/launch) 'Celery Launch' is a new platform that makes it easier for small companies to fund new products. While there are numerous crowdfunding sites in existence, these platforms charge substantial fees for companies to register their products. Celery Launch provides an inexpensive way for companies to generate revenue and publicize their products. The new [crowdfunding platform](https://www.trendhunter.com/trends/tiltify-personal) allows companies to accept donations, pre-orders and purchases from their own sites for a small fee. The idea is to give new brands a way to seamlessly transition from crowdfunding to selling their products. Celery Launch also gives companies the option of customizing their own page, which sets them apart from the cookie-cutter designs offered by [Kickstarter](https://www.trendhunter.com/trends/kickstarter-late-pledges) and [Indiegogo](https://www.trendhunter.com/trends/indiegogo). The new platform gives companies a unique way to fund new products and then continue selling their items after their crowdfunding campaign has ended. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 34% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What Makes This Trend Stand Out - **Customizable Crowdfunding Platforms:** Companies can create their own unique crowdfunding pages to distinguish themselves and their product offerings. - **Direct-to-consumer Crowdfunding:** Small businesses can bypass traditional retail channels and sell directly to consumers through crowdfunded pre-orders and purchases. - **Flexible Funding Options:** Crowdfunding platforms can offer more flexibility to companies by allowing them to accept donations, pre-orders, and purchases, depending on their specific funding needs. ### Sectors Adopting This - **Crowdfunding:** Crowdfunding platforms can disrupt the traditional financing models by giving smaller companies access to capital and the ability to sell directly to their customers. - **Retail:** Direct-to-consumer crowdfunding can disrupt traditional retail channels by allowing companies to sell products directly to customers without relying on intermediaries. - **E-commerce:** Customizable crowdfunding platforms can disrupt the e-commerce landscape by allowing companies to create a unique, branded shopping experience that can drive sales and customer loyalty. ## Related on Trend Hunter - [Next-Gen Crowdfunding Platforms](https://www.trendhunter.com/trends/indiegogo.md) - [Upgraded Crowdfunding Platforms](https://www.trendhunter.com/trends/kickstarter-late-pledges.md) - [Crowdfunding-To-E-Commerce Partnerships](https://www.trendhunter.com/trends/shopline.md) - [Crowdfunding Feedback Platforms](https://www.trendhunter.com/trends/feedfund.md) - [Crowdfunding Platform Improvements](https://www.trendhunter.com/trends/kickstarter-2025.md) - [Centralized Launch Hubs](https://www.trendhunter.com/trends/launchpage.md) - [Efficiency-Improved Custom Website Platforms](https://www.trendhunter.com/trends/custom-website-platform.md) - [Startup Legal Platforms](https://www.trendhunter.com/trends/seedlegals.md) - [Equity-Free Funding Platforms](https://www.trendhunter.com/trends/pilea.md)