# Grunge Gentleman Editorials At Large Magazine's 'The Minimalist' Story Boasts Functional Menswear By Jana Pijak | Published 2015-01-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/functional-menswear References: [fuckingyoung.es](http://fuckingyoung.es/minimalist/) & [atlargemagazine](http://atlargemagazine.com/) Top model Travis Smith stars in 'The Minimalist', a functional menswear shoot that is captured for the pages of At Large Magazine. The fashion story is lensed by photographer Matthew Brookes and features [minimalist styling](https://www.trendhunter.com/trends/heritage-core) by Bill Mullen. Gracing At Large magazine's debut issue, 'The Minimalist' proves that an edgy wardrobe can be made up of functional menswear pieces. The editorial is captured in a stark studio setting and highlights a mix of sporty and tailored styles. Channeling a grunge gentleman, Travis Smith pulls off loose long hair and is dressed in ensembles that blend athletic wear with [tailored coats and blazers](https://www.trendhunter.com/trends/apresse-2026). In addition to [track suits](https://www.trendhunter.com/trends/nike-x-sacai) and coats, this image series also highlights graphic statement tees and outerwear that is designed with performance in mind. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 37% | Activity: 33% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Key Themes Behind This Trend - **Functional Menswear:** The trend of combining sporty pieces with tailored, functional pieces offers an opportunity for the fashion industry to create versatile and comfortable clothing for men. - **Grunge Gentlemen:** The rise of grunge-inspired menswear offers a disruptive innovation opportunity for designers to blend edgy and classic elements to create a new aesthetic. - **Minimalist Styling:** The trend towards minimalist styling techniques for menswear provides an opportunity for the fashion industry to create timeless, versatile clothing that emphasizes the cut and quality of the garment. ### Where This Applies - **Fashion:** Fashion designers and brands can incorporate functional elements into menswear without compromising on style, offering a new category of clothing for consumers. - **Advertising/marketing:** Brands can leverage the popularity of grunge-inspired menswear in their advertising campaigns to attract new customers and create a unique brand image. - **Media and Publishing:** Fashion magazines and other media outlets can inspire new menswear trends by promoting minimalist styling techniques and highlighting examples of grunge-inspired fashion. ## Related on Trend Hunter - [Minimal Tailored Fall Fashion](https://www.trendhunter.com/trends/galilee-by-sea.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Understated Spring-Centric Fashion](https://www.trendhunter.com/trends/stein.md) - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Minimalist Wardrobe Essentials](https://www.trendhunter.com/trends/heritage-core.md) - [Refined Utility Tailoring](https://www.trendhunter.com/trends/apresse-2026.md)