# Functional Energy Waters Juni Offers Refreshing Botanical Drinks for Calm, Focus and More By Laura McQuarrie | Published 2020-05-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/functional-energy-water References: [bevnet](https://www.bevnet.com/news/2020/friendship-beverages-debuts-at-target/) & [drinkjuni](https://www.drinkjuni.com/) [Juni](https://www.trendhunter.com/trends/juni) is a new brand that offers [functional energy water beverages](https://www.trendhunter.com/trends/jumex-hydrolit-advance) powered by botanical ingredients. The refreshing drinks were created to offer support for health in an accessible and great-tasting way without compromise, all while sharing a clean source of energy from green tea. Each bottle of Juni boasts 50 milligrams of caffeine per bottle, which is roughly equivalent to a half a cup of coffee. The energy-boosting beverages are packed with beneficial ingredients like turmeric, blackberries, aloe and ginseng, each of which supports a different function. In Juni's portfolio, there's a beverage for [Focus](https://www.trendhunter.com/trends/centr-enhanced-beverages), one for Calm, as well as others like Elevate to support a healthy immune response and antioxidant-packed Glow to nourish the body with vitamins and hydration to boost skin and digestive health. Image Credit: Friendship Beverage ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 71% | Activity: 80% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Functional Energy Waters:** Opportunity for creating functional beverages with botanical ingredients for targeted health benefits. - **Clean Source of Energy:** Disruptive potential in offering energy drinks with natural, green tea-based caffeine instead of artificial additives. - **Multiple Function Support:** Opportunity to create a portfolio of beverages that cater to different health needs, such as focus, calm, immune support, and skin health. ### Sectors Adopting This - **Beverage:** The beverage industry can capitalize on the growing demand for functional drinks with botanical ingredients. - **Health and Wellness:** Opportunity for the health and wellness industry to offer consumers accessible and appealing options for supporting their specific health needs. - **Skin Care:** The skincare industry can innovate by creating beverages that provide hydration and boost skin health from within. ## Related on Trend Hunter - [All-Day Beverage Systems](https://www.trendhunter.com/trends/juno.md) - [Functional Canned Summer Teas](https://www.trendhunter.com/trends/juni.md) - [French-Inspired Functional Drinks](https://www.trendhunter.com/trends/journee.md) - [Sparkling Bamboo Beverages](https://www.trendhunter.com/trends/bamboo-beverage.md) - [Delicious Hydration-Focused Beverages](https://www.trendhunter.com/trends/healthy-botanical-beverage.md) - [Calming Botanical Waters](https://www.trendhunter.com/trends/botanical-waters.md) - [Functional Matcha Beverages](https://www.trendhunter.com/trends/matcha-love-energy.md) - [Functional Effervescent Tea Drinks](https://www.trendhunter.com/trends/adaptogenic-sparkling-teas.md) - [Refreshing Functional Beverages](https://www.trendhunter.com/trends/focusaid-watermelon-mint.md)