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# Party Cocktail Pouches
These Fun Cocktail Drinks Are Packaged Like Freezies

By Laura McQuarrie | Published 2014-12-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fun-cocktail-drinks
References: [packagingoftheworld](http://www.packagingoftheworld.com/2014/12/mister-tiz.html) & [mistertiz](http://www.mistertiz.com/)

These fun cocktail drinks from Mister Tiz are designed to be served exclusively at bars and nightclubs in the warm summer season. [Packaged like a Freezie](https://www.trendhunter.com/trends/pax-1), these treats come in a variety of flavors like Mojito, Piña Colada and Sex on the Beach.

The slim plastic pouches include an easy-to-open tab, as well as a seal that ensures freshness. Another fun detail of the [ready-to-drink cocktail packaging](https://www.trendhunter.com/trends/shakr-cocktails) is that it includes a glow stick for the consumer, encouraging partying, as well as product visibility in dark settings. these lightweight [drink pouches](https://www.trendhunter.com/trends/drinkcation) are a quick and easy way to get a shot of alcohol during a night on the town, plus they're the ultimate way to relive your youth.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 88% | Activity: 94% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Ready-to-drink Cocktails:** Bars and nightclubs can invest in developing their own lines of ready-to-drink cocktails in convenient and fun packaging for on-the-go drinks.
- **Novelty Packaging:** Beverage companies can explore unique and fun packaging options to make their products stand out on shelves and in bars.
- **Convenient Alcohol Delivery:** More alcohol brands can invest in packaging and delivery methods that make it easier for consumers to take drinks on-the-go.

### Industries Being Reshaped

- **Alcohol and Spirits:** Alcohol companies can focus on developing more innovative packaging for their products, as well as exploring new delivery channels for greater convenience.
- **Nightlife and Entertainment:** Bars and nightclubs can invest in ready-to-drink cocktail lines and trendy packaging to create a unique and exciting experience for customers.
- **Packaged Foods:** Beverage companies can partner with other packaged food companies to create unique and fun packaging for both food and drink products, encouraging customers to purchase both.

## Related on Trend Hunter

- [Frozen Cocktail Tubes](https://www.trendhunter.com/trends/24-ices-frozen-cocktails.md)
- [Proprietary Pouch Cocktail Packaging](https://www.trendhunter.com/trends/jinx-drinx.md)
- [Portable Cocktail Packets](https://www.trendhunter.com/trends/portable-cocktail-packets.md)
- [Single-Use Cocktail Sachets](https://www.trendhunter.com/trends/pax.md)
- [Squeezable Spiked Punches](https://www.trendhunter.com/trends/sun-ice.md)
- [Punch Cocktail Pouches](https://www.trendhunter.com/trends/jinx-drinkx.md)
- [Single-Serve Boxed Cocktails](https://www.trendhunter.com/trends/boxtails.md)
- [Fruity Cocktail Pouches](https://www.trendhunter.com/trends/holla-spirits.md)
- [Smoothie Pouch Cocktail Kits](https://www.trendhunter.com/trends/fruit-cocktail-kit.md)
