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# Mapped Snaps
The Fujifilm Finepix XP30 Digital Camera Does it All

By Renee Ramsarran | Published 2011-01-07 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/fujifilm-finepix-xp30-digital-camera
References: [slipperybrick](http://www.slipperybrick.com/2011/01/fujifilm-finepix-xp30-gps-camera/) & [fujifilmusa](http://www.fujifilmusa.com/press/news/display_news?newsID=880016)

The [Fujifilm](https://www.trendhunter.com/trends/fujifilm-xt5) FinePix XP30 digital camera has certainly raised the bar. It’s not only waterproof, shockproof, dustproof, and freezeproof, but it’s also the first model with a built-in GPS function.

Able to survive a 5 foot drop, to capture photos at up to 16.5 feet underwater, and even to be used in temperatures as low as -10 degrees Celsius, this [tough camera](https://www.trendhunter.com/trends/xtra-atto) is the perfect travel companion. The most noteworthy feature is it’s built-in GPS receiver. It not only tells you where in the world you are, but also tags shots you’ve taken with location information.

For adventure-lovers and sports enthusiasts alike, this Fujifilm FinePix XP30 will take [outdoor photography](https://www.trendhunter.com/trends/fossibot-f107-pro) to new heights.

Image Credits:
[http://gizmodo.com](http://gizmodo.com/5724962/fujifilm-finepix-xp30-is-waterproof-shockproof-dustproof-freezeproofand-now-has-gps)

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 4% | Activity: 8% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### Key Themes Behind This Trend

- **Rugged Technology:** The rise of devices that are waterproof, shockproof, dustproof, and freezeproof.
- **Embedded GPS:** The implementation of GPS technology in everyday devices like cameras and smartphones.
- **Outdoor Photography:** The increasing demand for cameras and devices that can withstand outdoor environments and weather conditions.

### Where This Applies

- **Consumer Electronics:** The market for rugged and durable cameras and smartphones.
- **Travel and Adventure:** The promotion of outdoor photography and adventure activities.
- **Location-based Services:** The integration of GPS technology in various industries like mapping, transportation, navigation, and tourism.

## Related on Trend Hunter

- [Ultra-Rugged Camera Models](https://www.trendhunter.com/trends/om-system-tough-tg7-underwater-camera.md)
- [Advancing Imaging Digital Cameras](https://www.trendhunter.com/trends/fujifilm-xt5.md)
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- [Vintage-Modern Sleek Cameras](https://www.trendhunter.com/trends/fujifilmxe5.md)
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- [Pro-Grade AI-Powered Cameras](https://www.trendhunter.com/trends/fujifilm-xh2s-mirrorless-digital-camera.md)
- [Hybrid Triple-Lens Cameras](https://www.trendhunter.com/trends/amkov-f3b.md)
