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# Summery Alcohol-Infused Popsicles
FrutaPop Offers Ice Treats in a Range of Flavors

By Mishal Omar | Published 2017-06-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/frutapop
References: [frutapop](http://www.frutapop.com/shop-our-pops) & [refinery29](http://www.refinery29.com/2017/06/160830/fruta-pop-rose-popsicles?utm_source=feed&utm_medium=rss)

[FrutaPop](https://www.trendhunter.com/trends/ros-ice-pop) is a small-batch company that offers handcrafted ice pops for individuals who would like to enjoy a more sophisticated version of the popular summer desserts.

The brand calls their [alcohol-infused ice pops](https://www.trendhunter.com/trends/spaghett-sicle) "poptails," and they each contain a maximum of 5% ABV. It offers a range of flavors inspired by summer ingredients, including a Watermelon Mint Lemonade with vodka, Pina Colada, Rum Punch, Mango Mimosa and Passion Fruit with prosecco, Sangria pops, Pumpkin Spice Cold Brew Coffee pops, a new Rosé flavor and various [non-alcoholic juice-based ice treats](https://www.trendhunter.com/trends/mocktail-sorbet-bars).

The FrutaPop brand offers a series of adult popsicles that provide a refreshing and distinct product for those seeking treats that enhance their summer parties and events.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 72% | Activity: 85% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Alcohol-infused Desserts:** There is an opportunity for creating unique desserts like ice pops and frozen treats infused with alcohol to enhance summer events
- **Experiential Marketing for Beverages:** There is a trend of marketing alcoholic beverages via unique products and experiences, like offering flavorful ice pops as a differentiator
- **Craft Alcohol Products:** There is a growing demand for boutique and handcrafted alcohol products, like FrutaPop's small-batch ice pops, as consumers seek unique and premium products

### Sectors Adopting This

- **Alcoholic Beverages:** Alcoholic beverage companies can innovate by creating unique products, like alcohol-infused ice pops, to differentiate themselves and appeal to summer consumers
- **Frozen Desserts:** Frozen dessert companies can innovate by introducing alcohol-infused products as a new and differentiated product category to appeal to adult consumers
- **Catering and Events:** Caterers and event planners can innovate by offering unique and adult-friendly dessert options like alcohol-infused ice pops to enhance the culinary experience at events

## Related on Trend Hunter

- [Tea-Infused Rosé Ice Pops](https://www.trendhunter.com/trends/ros-ice-pop.md)
- [Frozen Whiskey Pops](https://www.trendhunter.com/trends/whiskey-pops.md)
- [Frozen Cocktail Tubes](https://www.trendhunter.com/trends/24-ices-frozen-cocktails.md)
- [Frozen Wine Desserts](https://www.trendhunter.com/trends/ros-popsicles.md)
- [Squeezable Spiked Punches](https://www.trendhunter.com/trends/sun-ice.md)
- [Alcoholic Boba Beverages](https://www.trendhunter.com/trends/boba-pops-beverages.md)
- [Alcohol-Infused Sorbets](https://www.trendhunter.com/trends/spiked-cocktail-sorbet.md)
- [Vodka-Made Frozen Treats](https://www.trendhunter.com/trends/blue-raspberry-ice-lollies.md)
- [Craft Cocktail Lollipops](https://www.trendhunter.com/trends/gourmet-cocktail-lollipop.md)
