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# Fresh-Pressed Fruit Jerky
Solely's Shelf-Stable, Portable Organic Fruit Strips are Firm and Chewy

By Laura McQuarrie | Published 2018-03-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fruit-strips
References: [projectnosh](https://www.projectnosh.com/food-wire/2018/soley-launches-fruit-jerky-line/) & [solelyfruit](http://www.solelyfruit.com/)

Solely is now launching a range of fresh-pressed fruit jerky snacks that distinguish themselves from other fruit strip snacks currently on the market through their innovative taste and texture.

Solely Fruit Jerky uses only organic fruits with no added sugars, additives, flavoring or coloring in its formula. The making of the snacks involves a patented process that creates a [shelf-stable snack](https://www.trendhunter.com/trends/shelf-stable-pourable-fruit) that is said to retain the taste and aroma of fresh fruit.

As fruit jerky snacks, Solely is said to be "firm and satisfying to chew," without a flavor or texture that is jam-like or soft. On each slim, portable product package, Solely details how much of a fruit goes into the making of each [clean-label snack](https://www.trendhunter.com/trends/del-monte-fruit-snacks), such as a whole organic mango or half of an organic apple.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 31% | Activity: 41% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### Why This Trend Is Growing

- **Fresh-pressed Fruit Jerky:** Disruptive innovation opportunity: Develop new flavors and textures for fruit jerky snacks to cater to diverse consumer preferences.
- **Organic Snacks:** Disruptive innovation opportunity: Create new organic snack options with minimal ingredients and clean labels.
- **Shelf-stable Snacks:** Disruptive innovation opportunity: Explore innovative processes to create shelf-stable snacks without compromising taste or nutritional value.

### Industries Being Reshaped

- **Snack Food Industry:** Disruptive innovation opportunity: Introduce fresh-pressed fruit jerky as a healthier alternative to traditional fruit snacks in the snack food industry.
- **Organic Food Industry:** Disruptive innovation opportunity: Expand the range of organic snack options by creating innovative organic fruit jerky snacks.
- **Food Packaging Industry:** Disruptive innovation opportunity: Develop convenient and portable packaging solutions for fresh-pressed fruit jerky to cater to on-the-go consumers.

## Related on Trend Hunter

- [Two-Ingredient Fruit Snacks](https://www.trendhunter.com/trends/solely-fruit-snacks.md)
- [Gummy Jerky Candies](https://www.trendhunter.com/trends/chew-topia-gummy-jerky.md)
- [No-Added-Sugar Fruit Snacks](https://www.trendhunter.com/trends/tropical-dried-fruit-snack.md)
- [Antioxidant-Rich Jackfruit Chews](https://www.trendhunter.com/trends/jackfruit-chews.md)
- [All-Natural Freeze-Dried Fruits](https://www.trendhunter.com/trends/new-forest-fruit-snacks-strawberry.md)
- [Crunchy Fibrous Fruit Snacks](https://www.trendhunter.com/trends/organic-fruit-snaps.md)
- [Organic Fruity Crisps](https://www.trendhunter.com/trends/fruit-crunchables.md)
- [Freeze-Dried Fruit Bites](https://www.trendhunter.com/trends/freezedried-fruit-bites.md)
- [Vegan Mushroom Jerkys](https://www.trendhunter.com/trends/eat-meati-jerky.md)
