# Free-From Fruit Spreads Bonne Maman's INTENSE Fruit Spreads Offer More Fruit and Less Sugar By Laura McQuarrie | Published 2018-08-03 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fruit-spreads References: [instagram](https://www.instagram.com/p/Bl9g9xwFfXO/?taken-by=bonnemaman_us) & [bonnemaman.us](https://www.bonnemaman.us/intense/) Bonne Maman Preserves recently added to its collection of [preserves, jellies and curd](https://www.trendhunter.com/trends/strawberry-preserves) with INTENSE Fruit Spreads, which are packed with fruit and flavor yet offer [39% less sugar](https://www.trendhunter.com/trends/tropicana-fresh-light) than regular preserves. The new fruit spreads boast a smooth texture and visible pieces of strawberry, blueberry and apricot. The simply made fruit spreads are Non-GMO Project verified and deliver a homemade taste thanks to the use of [five natural ingredients](https://www.trendhunter.com/trends/cravers) that can commonly be found in the kitchen—without any high fructose corn syrup, artificial additives or added preservatives. The INTENSE Fruit Spreads are packaged in pots that are a transparent version of the brand's iconic jar, offering a look at the vibrantly colored premium preserves. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 74% | Activity: 64% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Healthier Fruit Spreads:** Creating fruit spreads with less sugar and more natural ingredients presents an opportunity to tap into the growing demand for healthier food options. - **Transparent Packaging:** Using transparent pots for fruit spreads allows for a visually appealing product presentation and enhances the brand's premium image. - **Non-gmo Verification:** Obtaining Non-GMO Project verification for fruit spreads appeals to consumers seeking transparency and products that align with their values. ### Industries Being Reshaped - **Food Manufacturing:** Food manufacturers can explore innovative recipes and production techniques to create healthier versions of popular products like fruit spreads. - **Packaging:** Packaging companies have an opportunity to develop attractive and functional transparent pots that enhance the visual appeal of food products like fruit spreads. - **Food Retail:** Food retailers can leverage the trend of Non-GMO verification by showcasing and promoting fruit spreads that meet these consumer preferences. ## Related on Trend Hunter - [Keto-Friendly Four-Berry Jams](https://www.trendhunter.com/trends/good-good-four-fruits-jam.md) - [Modernized Country-Style Jams](https://www.trendhunter.com/trends/good-good-blackberry-jam.md) - [Nutritious Mango Preserve Condiments](https://www.trendhunter.com/trends/mango-preserve.md) - [Pouch-Packaged Fruit Spreads](https://www.trendhunter.com/trends/crofters-organic-fruit-spread.md) - [Low-Carb Fruit Jams](https://www.trendhunter.com/trends/srsly-low-carb.md) - [Superfood Fruit Spreads](https://www.trendhunter.com/trends/st-dalfour-superfruits-spreads.md) - [Nutrient-Packed Fruit Spreads](https://www.trendhunter.com/trends/smash-foods-fruit-spreads.md) - [Protein Fruit Spreads](https://www.trendhunter.com/trends/protein-collagen-fruit-spreads.md) - [Ready-to-Bake Pie Fillings](https://www.trendhunter.com/trends/bonne-maman-pie-fillings.md)