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# Stenciled Fruit Juice Labels
This Organic Juice Company Uses Outlined Fruits to Showcase Flavors

By Ady Floyd | Published 2015-06-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/fruit-juice-labels
References: [packageinspiration](http://www.packageinspiration.com/organic-natural-juice.html/) & [behance.net](https://www.behance.net/mariocastillo)

Chile-based designer Mario Castillo created this stenciled fruit juice label concept to display the variety of fruity flavors while providing consumers with a visual understanding of each distinct flavor.

The organic juice line uses [clear glass bottles](https://www.trendhunter.com/trends/gulf-union-foods) filled with juices that are vibrantly colored through natural ingredients. Without placing a sleeve-like label on the bottle, it allows the natural colors to be seen in a vivid way. Each bottle has a stenciled outline of whichever fruit is used to flavor the drink. Each stencil is drawn with white ink that stands out atop the bright juice background.

The flavorful and [natural bottled juice](https://www.trendhunter.com/trends/natural-plant-beverages) comes in a variety of fruit flavors such as apple, blueberry, cherry, kiwi, orange, mango and strawberry. The [fruit juice labels](https://www.trendhunter.com/trends/real-fruit-refreshers) are mere outlines yet they are perfectly placed in a noticeable way.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 59% | Activity: 31% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Visual Food Labeling:** Using stenciled fruit outlines on packaging to visually represent flavors.
- **Natural Ingredients:** Using natural ingredients to create vibrantly colored juices.
- **Minimalist Packaging:** Using clear glass bottles and simple stencil labels for a clean and minimalistic look.

### Sectors Adopting This

- **Food and Beverage:** Opportunity for juice companies to use stenciled fruit labels to showcase flavors.
- **Packaging and Design:** Opportunity for designers to create visually appealing and minimalist labels for food and beverage products.
- **Sustainable Packaging:** Opportunity for environmentally-friendly packaging solutions using clear glass bottles and minimal labels.

## Related on Trend Hunter

- [Vibrant Organic Product Branding](https://www.trendhunter.com/trends/fruit-bliss.md)
- [Eye-Catching Fruit Cups](https://www.trendhunter.com/trends/dole-sunshine-company-packaging.md)
- [Fruit Texture Juice Packaging](https://www.trendhunter.com/trends/vimto-packaging.md)
- [Connected Purée Cartons](https://www.trendhunter.com/trends/ravifruits-mixologi.md)
- [Accessibility Awareness Juice Labels](https://www.trendhunter.com/trends/juice-labels.md)
- [Colorful Kombucha Branding](https://www.trendhunter.com/trends/colorful-kombucha-branding.md)
- [Fruit Waste Ink Posters](https://www.trendhunter.com/trends/fruit-waste-ink.md)
- [Refreshed Food Packaging Designs](https://www.trendhunter.com/trends/north-coast-organic.md)
- [Expressive Beer Packagings](https://www.trendhunter.com/trends/buqui-bichi-brewery.md)
