# Piquant Fruit Jerky The Primal Habanero Pineapple Beef Sticks Mix Tropical Fruit and Spicy Tastes By M | Published 2016-09-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/fruit-jerky References: [trndmonitor](https://trndmonitor.com/snack-spotlight-the-new-primal-habanero-pineapple-beef-sticks/) & [thenewprimal](https://thenewprimal.com/) The New Primal has introduced a [sweet and savory fruit jerky flavor](https://www.trendhunter.com/trends/guava-snacks) called Habanero Pineapple that mixes both [spicy and more tart flavors](https://www.trendhunter.com/trends/tillamook-country-smoker-beef-sticks) into one. The unique mixing of flavors provides an alternative to traditionally spiced and savory cured meats by introducing the unlikely addition of hot peppers and tropical fruits. The New Primal prides itself on using only grass-fed beef in its jerky products, allowing for a high grade cut of meat to be featured in the snack sticks. The beef is mixed with sweet notes such as [dried pineapple and honey](https://www.trendhunter.com/trends/pineapple-jalapeo-juice) with the contrasting combination of habanero peppers, garlic and celery powder. The mix of sweet and salty ingredients gives the jerky a much more approachable taste for consumers to enjoy. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 6% | Activity: 6% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Sweet and Savory Jerky:** The combination of sweet and salty flavors in jerky creates opportunities for innovative snack products. - **Unconventional Flavor Pairings:** Mixing unlikely flavors like hot peppers and tropical fruits opens avenues for unique and unexpected food combinations. - **High Quality Ingredients:** Using premium ingredients like grass-fed beef elevates the quality and desirability of jerky products. ### Industries Being Reshaped - **Snack Foods:** Snack food companies can explore new flavor profiles and create unique jerky products to cater to adventurous consumers. - **Gourmet Food:** Gourmet food businesses can leverage unconventional flavor pairings to create premium and sophisticated jerky options for discerning customers. - **Healthy Snacks:** Health-focused brands can capitalize on the use of high-quality, natural ingredients to offer guilt-free and nutrient-rich jerky options. ## Related on Trend Hunter - [Fiery Pineapple Snacks](https://www.trendhunter.com/trends/premium-pineapple-snack.md) - [Spicy Pineapple Snacks](https://www.trendhunter.com/trends/pina-picante.md) - [Spiced Pineapple Snacks](https://www.trendhunter.com/trends/crispy-green-1.md) - [Fiery Fruit Snacks](https://www.trendhunter.com/trends/fruit-fire-snack-crisps.md) - [Sweet-And-Spicy Beef Jerky Lines](https://www.trendhunter.com/trends/sweetandspicy-beef-jerky.md) - [Chili Lime Pineapple Snacks](https://www.trendhunter.com/trends/crispy-green.md) - [Gummy Jerky Candies](https://www.trendhunter.com/trends/chew-topia-gummy-jerky.md) - [Rotisserie Chicken Meat Snacks](https://www.trendhunter.com/trends/rotisserieseasoned-chicken-sticks.md) - [Honey-Flavored Kids Meat Snacks](https://www.trendhunter.com/trends/beef-honey-mini-sticks.md)